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2026-01-27 19:00:00| Engadget

Google AI Plus, the companys most affordable AI subscription plan, is now rolling out in the US. It will cost you $8 a month for its features, though you can get it for $4 a month for the first two months for a limited time only. AI Plus gives you access to 200GB of storage, as well as access to the Gemini 3 Pro model, Deep Research and Nano Banana Pro inside the Gemini app. Nano Banana Pro generates images that look so realistic, theyre nearly indistinguishable from ordinary photos snapped on phones. Google even had to limit its usage due to high demand. A subscription to AI Plus also expands your access to Googles AI filmmaking tool Flow, its image-to-video creator tool Whisk and its research assistant tool NotebookLM. In addition to the US, the plan is now making its way to 34 more countries, making it available in all regions where Google is selling its AI services. In the US, the new option costs less than half of a $20 AI Pro subscription, which comes with 2TB of storage and access to more tools like code assist. Googles most expensive AI plan, the AI Ultra, costs a whopping $250 a month and comes with 30TB of storage, along with all the AI tools the company can offer. Take note that if youre paying for a Google One Premium 2TB subscription, youll also get all of AI Plus features over the next few days. This article originally appeared on Engadget at https://www.engadget.com/ai/google-ai-plus-is-now-available-in-the-us-for-8-a-month-180000175.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 18:41:44| Engadget

Meta's WhatsApp just introduced something called Strict Account Settings, a tool "that further protects your account from highly sophisticated cyber attacks." This is a one-click button in the settings that automatically initiates a series of defenses. So what does it do? It blocks media and attachments from unknown senders, disables link previews and silences calls from unknown senders. This results in a more restrictive experience, but hopefully a safer one. The company says this isn't necessarily for regular users, as conversations are already protected by end-to-end encryption. Instead, this is being pitched as a tool for "journalists or public-facing figures" that "may need extreme safeguards against rare and highly sophisticated cyberattacks." Strict Account Settings will be rolling out globally in the coming weeks. Users will find the tool in the Privacy settings. WhatsApp is just the latest tech platform to offer enhanced security tools for high-risk users. Apple introduced Lockdown Mode back in 2022 and Android introduced its Advanced Protection Mode last year.This article originally appeared on Engadget at https://www.engadget.com/cybersecurity/whatsapp-introduces-an-advanced-security-mode-to-protect-against-hackers-174144598.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 18:27:08| Engadget

Yahoo has announced a new AI-powered "answer engine", dubbed Yahoo Scout. The new tool is available now in beta and is powered by Anthropic's Claude. The company says Scout "synthesizes" info from the web, as well as Yahoo's own data and content when constructing responses to user's natural-language search queries. Yahoo says the interface will include interactive digital media, structured lists and tables and visible source links aimed at making answers easier to verify. (Disclosure: Yahoo is the parent company of Engadget.) Alongside Scout, Yahoo is announcing an "intelligence platform" across its varied products. This will include features like AI summaries in Yahoo Mail, key takeaways in Yahoo News and game breakdowns in Yahoo Sports. Scout will also integrate into Yahoo Shopping to offer insights and shoppable links, and Yahoo Finance, where it can populate company financials, analyst ratings and explain stock moves as they occur. Yahoo says the answer engine behind Scout will become more personalized and focus on "deeper experiences" as time goes on. Google offered a glimpse of generative AI in search back in 2023, and the company's AI Mode for search was made widely available in the US last year. The company has been similarly at work integrating its AI model across its product portfolio, including Gmail and shopping.This article originally appeared on Engadget at https://www.engadget.com/ai/yahoo-is-adding-generative-ai-to-its-search-engine-172706249.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 18:00:00| Engadget

Google has begun rolling out two upgrades for Search. Starting today, Gemini 3 is the default model powering AI Overviews. When the company debuted its new family of AI systems last November, it first deployed Gemini 3 in AI Overviews through a router that was programmed to direct the most difficult questions to the new system. Now Google is making Gemini 3 the standard for all users globally. In practice, Gemini 3 should prove better at generating more credible and relevant summaries. As for that second upgrade, now you can jump into AI Mode conversation directly from an AI Overview. Google first previewed this feature late last year. "In our testing, weve found that people prefer an experience that flows naturally into a conversation and that asking follow-up questions while keeping the context from AI Overviews makes Search more helpful," said Robby Stein, vice president of product for Google Search. "Its one fluid experience with prominent links to continue exploring: a quick snapshot when you need it, and deeper conversation when you want it."If you're using Google Search on a mobile device, you can jump directly into an AI Mode conversation from an AI Overview starting today. This article originally appeared on Engadget at https://www.engadget.com/ai/gemini-3-is-now-googles-default-model-for-ai-overviews-170000302.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 17:38:05| Engadget

After more than two months of contract disputes, NBCUniversal's lineup of channels are still not being carried by Fubo, which is a bummer for anyone hoping to watch the 2026 Winter Olympics. Once again, NBC will be the primary place to watch the Winter Games, but Fubo subscribers will need to find alternate viewing methods if they want to watch events like figure skating, ice hockey, luge or skiing this year. The Olympics will also be broadcast on the USA Network and CNBC, and those channels are similarly blacked out on Fubo. While the two media companies continue their negotiations, subscribers have had no choice but to sign up for other services or at least test drive the ones that offer free trials so if you're a Fubo subscriber and you want to watch the 2026 Winter Olympics, here are some answers to your biggest questions, including which NBC channels are missing from the Fubo lineup, where to watch them, and when to tune in for Olympics coverage.  Which channels are broadcasting the Olympics? Olympics coverage will be broadcast daily on NBC, USA, and CNBC. NBC will be the main hub for all U.S. coverage of the 2026 Winter Olympics, showing daily live coverage of many popular events and a primetime broadcast each night spotlighting the top moments from competition. How to watch the 2026 Winter Olympics without Fubo The Olympics officially run from Feb. 6-22 and and you'll also be able to stream every single event live on Peacock. If you want to tune in to daily coverage on NBC, USA, and CNBC, you can also find those on platforms like DirecTV and Hulu + Live TV. Which channels are no longer available on Fubo? The following is a list of channels owned or licensed by NBC that are not currently available on Fubo, including NBC, USA, and CNBC: Local Channels: NBC Local Affiliates Telemundo Local/National Regional Sports Channels: NBC Sports 4K NBC Sports Bay Area NBC Sports Bay Area Plus NBC Sports Boston NBC Sports California NBC Sports California Plus NBC Sports California Plus 3 NBC Sports Philadelphia NBC Sports Philadelphia Plus National Channels: American Crimes Bravo Bravo Vault Caso Cerrado CNBC CNBC World Cozi Dateline 24/7 E! Entertainment Television E! Keeping Up Golf Channel GolfPass LX Home Million Dollar Listing Vault MS NOW (formerly MSNBC) NBC NOW NBC Sports NOW NBC Universo True CRMZ New England Cable News Noticias Telemundo Ahora Oxygen True Crime Oxygen True Crime Archives Real Housewives Vault SNL Vault Syfy Telemundo Accion Telemundo al Dia The Golf Channel Today All Day Universal Movies USA Network Why are these NBC-owned channels currently unavailable? Per Fubo, NBC channels were pulled from the platform because of a disagreement over their long-standing content distribution agreement that has yet to be resolved. When will the missing channels return? Negotiations between the companies are ongoing, and after more than two months, there is still no projected return date. What are the best alternatives to watch the Olympics? Peacock is the most comprehensive place to see every Olympic event, and you can even find discounts and deals on subscriptions now. Every channel necessary to watch the Olympics is available on DirecTV, and Hulu + Live TV, too. Here are some of your choices if you're looking for another way to watch the 2026 Winter Games. Watch NBC on Peacock Get a deal on Peacock with Walmart+ Try DirecTV free for 5 days, and get $30 off your first three months Try Hulu + Live TV for free Other services to watch NBC This article originally appeared on Engadget at https://www.engadget.com/entertainment/streaming/how-to-get-nbc-without-fubo-ahead-of-the-2026-winter-olympics-163805696.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 17:34:40| Engadget

Pinterest is planning on laying off up to 15 percent of its workforce, according to a report by CNBC. The company has been posting stellar earnings reports these past few quarters, so why punish employees? You already know the answer. It's AI. The company said it's "reallocating resources" to AI projects and prioritizing "AI-powered products and capabilities." It's also cutting down on office space, presumably because AI algorithms don't require cubicles and the occasional low-grade snack. Pinterest noted in a recent security filing that it expects these cuts to the workforce will be complete by the end of the third quarter in September. The company had 4,500 global employees as of April, so the layoffs should impact up to 675 people. It will also be reshaping its sales and marketing strategies, likely to highlight new AI initiatives. To that end, Pinterest introduced an AI-powered shopping tool a few months back. "Our investments in AI and product innovation are paying off," Pinterest CEO Bill Ready said in November. "Weve become a leader in visual search and have effectively turned our platform into an AI-powered shopping assistant for 600 million customers." Pinterest is finally giving the people what they want!!! Here's how to filter out AI on Pinterest pic.twitter.com/juTBCJLoa1 Mashable (@mashable) January 22, 2026 Unfortunately, becoming a "leader in visual search" has created some headaches for end users. The platform has become overridden with AI-generated slop, leading the company to introduce a dial to reduce the prevalence of artificial content. Pinterest is just the latest company to downsize in favor of AI. A consulting firm found that AI was the stated blame for around 55,000 layoffs in the US last year.  This leads some to question the veracity of this reasoning, as some entities could be engaging in something called AI-washing. This is when companies exaggerate the use of AI and blame it for standard cost-cutting layoffs, leading investors to think "ooh, shiny."This article originally appeared on Engadget at https://www.engadget.com/ai/pinterest-is-conducting-a-massive-round-of-layoffs-to-prioritize-ai-powered-products-and-capabilities-163440004.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 16:41:57| Engadget

The European Commission has started proceedings to ensure Google complies with the Digital Markets Act (DMA) in certain ways. Specifically, the European Unions executive arm has told Google to grant third-party AI services the same level of access to Android that Gemini has. "The aim is to ensure that third-party providers have an equal opportunity to innovate and compete in the rapidly evolving AI landscape on smart mobile devices," the Commission said in a statement. The company will also have to hand over "anonymized ranking, query, click and view data held by Google Search" to rival search engines. The Commission says this will help competing companies to optimize their services and offer more viable alternatives to Google Search. "Todays proceedings under the Digital Markets Act will provide guidance to Google to ensure that third-party online search engines and AI providers enjoy the same access to search data and Android operating system as Google's own services, like Google Search or Gemini," said Henna Virkkunen, the Commissions executive vice-president for tech sovereignty, security and democracy. "Our goal is to keep the AI market open, unlock competition on the merits and promote innovation, to the benefit of consumers and businesses."The Commission plans to wrap up these proceedings in the next six months, effectively handing Google a deadline to make all of this happen. If the company doesn't do so to the Commission's satisfaction, it may face a formal investigation and penalties down the line. The Commission can impose fines of up to 10 percent of a company's global annual revenue for a DMA violation.Google was already in hot water with the EU for allegedly favoring its own services such as travel, finance and shopping over those from rivals and stopping Google Play app developers from easily directing consumers to alternative, cheaper ways to pay for digital goods and services. The bloc charged Google with DMA violations related to those issues last March. In November, the EU opened an investigation into Google's alleged demotion of commercial content on news websites in search results. The following month, it commenced a probe into Google's AI practices, including whether the company used online publishers' material for AI Overviews and AI Mode without "appropriate compensation" or offering the ability to opt out.This article originally appeared on Engadget at https://www.engadget.com/ai/the-eu-tells-google-to-give-external-ai-assistants-the-same-access-to-android-as-gemini-has-154157081.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 16:32:39| Engadget

Every time Apple's AirPods 4 with active noise cancelation go on sale I have the same thought: maybe I made a mistake. Don't get me wrong, I love my regular AirPods 4, but the noise canceling aspect makes their sister pair very enticing. Take now, for instance, when the AirPods 4 with ANC are on sale for $119, down from $179. The 34 percent discount brings them to only $4 more than the standard AirPods 4 current sale price and below their usual $129. While we've seen the ANC model as low as $99, the $119 price tag is the best deal we've seen so far this year.  Apple released its fourth-generation AirPods in late 2024 and they're still our pick for best budget AirPods on the market. We gave the ANC model an 86 in our review thanks to their effective noise canceling, better sound quality and features like adaptive audio. Overall, at $60 off, they're a great option to pick up.  Check out our coverage of the best Apple deals for more discounts, and follow @EngadgetDeals on X for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/airpods-4-with-anc-drop-to-119-153239093.html?src=rss

Category: Marketing and Advertising
 

2026-01-27 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Are in-house marketing agencies (IHAs) trusted by their clients? Are clients satisfied with the creativity and strategic thinking of IHAs? To find out, researchers surveyed 281 in-house agency marketers and their internal corporate clients. Read the full article at MarketingProfs

Category: Marketing and Advertising
 

2026-01-27 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Some 61% of US consumers say they feel comfortable with having conversations with AI-powered customer service systems (e.g., chatbots or voice assistants), according to a recent survey. Read the full article at MarketingProfs

Category: Marketing and Advertising
 

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