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At what point does brand messaging become too frequent? Why do people stay subscribed to brand communications? What makes brand messages feel relevant? To find out, researchers surveyed 1,200 people from around the world. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Discover how to build a branded B2B podcast that earns trust, strengthens sales alignment, engages your ideal customers, and drives measurable pipeline impact--not vanity listens. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
How often do SMB marketers optimize their site landing pages? Which page elements do they test? How are they using AI for landing page optimization? What are the biggest optimization challenges they face? To find out, researchers surveyed 264 marketing professionals. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Understanding the difference between your brand and your branding is essential for shaping audience perception, building trust, and creating consistent customer experiences. Learn how to align both effectively. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Half of American professionals say a strong personal brand matters more than a strong resume in 2025, according to recent research. Read the full article at MarketingProfs
Category:
Marketing and Advertising