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Fully 84% of consumers in the United States say they've opted in to receive texts from at least one business, up from 62% in 2021, according to recent research. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Discover how repeatable events help marketers scale engagement, streamline workflows, and drive performance across channels. Explore strategies and tools that make it possible. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Misaligned teams erode customer trust. Learn how to align B2B Marketing and Sales to drive consistent customer experiences and improve campaign outcomes. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Trader Joe's, Patagonia, and Microsoft are the companies with the best reputations among consumers in the United States, according to a recent poll. Read the full article at MarketingProfs
Category:
Marketing and Advertising
What are the most common challenges that businesses face with martech implementations? What can teams do differently to avoid unsuccessful implementations? Read the full article at MarketingProfs
Category:
Marketing and Advertising