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TikTok bid adieu to its US users over the weekend before returning for an encore with no clear ending. But, it's now joined by a few copycats, including X (formerly Twitter). X announced late Sunday night in owner Elon Musk's typical cringy fashion (see here) that its US users now have a dedicated tab for vertical videos. The new video tab exists in the app's bottom bar represented by a play button icon. Previously, users had to click on a video and then scroll up or down to see more content this pretty much just cuts out having to choose a starting video. The development adds to X's existing video push, including its TV app, which is far from impressive. Bluesky is also attempting to capitalize on TikTok's uncertainty by announcing a new vertical videos feed on Sunday. "We had to get in on the video action, too Bluesky now has custom feeds for video! Like any other feed, you can choose to pin these or not. Bluesky is yours to customize," the company said in a post. Users can find trending videos in the Explore tab and pin the feed. This article originally appeared on Engadget at https://www.engadget.com/big-tech/x-adds-a-dedicated-video-tab-to-fill-the-tiktok-void-150044169.html?src=rss
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Marketing and Advertising
January is bleak, to say the least, and sometimes getting through it requires buying a treat. Fortunately, the month is also big on sales, including 20 percent off the Google Pixel 8a. Currently, Amazon has the Google Pixel 8a available for $399, down from $499, the same deal it had on Black Friday. The Google Pixel 8a debuted in May last year and garnered a 90 in our review. We thought it was an excellent value for the phone, even at its sticker price, and named it the best midrange smartphone. Part of that is thanks to the 6.1-inch device's vibrant OLED panel with a 120Hz refresh rate (an upgrade from 90Hz on the Pixel 7a). Other perks of the Google Pixel 8a include its excellent 4,492 mAh battery. In our test, the battery ran for 20 hours and 29 minutes with one charge. Plus, it offers excellent cameras. The Pixel 8a offers the same 64MP main and 13MP ultra-wide sensors as its predecessor, but they really stack up when compared against the Samsung 24 Ultra. Follow @EngadgetDeals on Twitter and subscribe to the Engadget Deals newsletter for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/googles-pixel-8a-is-back-on-sale-for-a-record-low-price-140055731.html?src=rss
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Marketing and Advertising
TikTok might be (sort of) back for now, but that's not stopping other social media platforms from trying to horn in on its business. Bluesky is the latest, introducing a TikTok-like vertical video feature on mobile called Trending Videos, now available in the explore tab, the company announced in a post on its app. "We had to get in on the video action too Bluesky now has custom feeds for video! Like any other feed, you can choose to pin these [to your home screen] or not. Bluesky is yours to customize," the company wrote. I was able to access the feature on my Android phone by tapping "Search." In that screen, the Trending Videos (Beta)" section appeared prominently, and hitting "View more" brought up a number of short videos (many imported from TikTok). Swiping up brings up a succession of new videos la TikTok, though Bluesky didn't say what algorithm it uses to suggest them. If you don't see the feature at first, just restart the app, Bluesky suggests. In the same thread, the company shouted out other developers building TikTok rivals using the same AT Protocol used by Bluesky (Tik, Skylight, Bluescreen), most of which are still in closed testing. X introduced its own vertical video feature almost simultaneously, as it also seeks to profit from TikTok's removal from US app stores. "An immersive new home for videos is rolling out to users in the US today," the platform announced in a post. Also announced in the last day or so is Edits, an Instagram video editing tool designed to challenge TikTok's CapCut. This article originally appeared on Engadget at https://www.engadget.com/social-media/bluesky-created-its-own-tiktok-like-feature-called-trending-videos-130056093.html?src=rss
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Marketing and Advertising
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