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Marketing and Advertising

2022-05-19 15:00:32| Engadget

Roku has joined forces with Element to create a 55-inch outdoor TV, the companies announced. The Element Roku TV looks like a version of Element's Patio Series TVs that offer anti-glare and weather protection, with Roku's smart TV operating system built in. In fact, the Element Roku TV looks nigh-on identical to the 55-inch Patio TV, apart from the OS. It offers a good but not spectacular 700 nits of brightness, along with 4K streaming and HDR that's limited to HDR 10. More importantly, though, it has tempered anti-glare glass to combat reflections and IP55 weather protection that withstands water, dust and humidity. You also get "powerful built-in speakers, designed to cut through outdoor noise," Element said.It's powered by Roku OS, one of the more powerful Smart TV platforms out there. You get all the streaming platforms you'd expect like Netflix, Apple TV+ and yes, YouTube TV. It also offers a customizable home screen, mobile remote, search capabilities via voice or keyboard and the ability to save shows for later. It's all conceived to let you watch sports, movies and more during barbecues, hot-tubbing, outdoor movie nights and other activities. It's now available for $1,300 at Walmart.com.

Category: Marketing and Advertising

2022-05-19 15:00:26| Engadget

Netflix will expand its accessibility features in 10 additional languages, part of an effort to accommodate users who are hearing and vision-impaired. Starting this month and through early 2023, Netflix will roll out Audio Descriptions (AD), Subtitles for the Deaf and Hard of Hearing (SDH) and dubbing for its entire library of original content, in languages including French, Spanish, Portuguese, German and Italian. Eventually, the streamer plans to add even more languages from the Asia-Pacific region and local European languages. The expansion will be available to all Netflix users globally and only apply to Netflix Originals. The streamer said its aim was to allow even more viewers to watch content that is not in their native language. For decades, the entertainment you had access to was determined by where you lived and what language you spoke, meaning people who needed AD or SDH could not enjoy stories made outside of where they were from, wrote Netflixs director of accessibility Heather Dowdy in a blog post.For those who are deaf or vision-impaired, watching a new show or film on a streaming platform means turning on assistive technologies like subtitles or audio descriptions. But such accessibility features arent widely available across all platforms. Advocacy groups for the deaf and blind such as the National Federation of the Blind and the National Association for the Deaf have pushed streaming services to include more accessibility features over the years. Thanks to a 2012 settlement with the NAD, Netflix makes closed captioning available for all of its content. Netflix began rolling out audio descriptions for the blind and visually impaired in 2015, with the release of the show Daredevil. But the entertainment industry has been slow to embrace the newer technology, at the expense of its vision-impaired audience.Currently, there are over 11,000 hours of audio description available globally on Netflix, and the streaming service plans to keep adding more. Netflix is also adding new badges for subtitles and audio descriptions on iOS and the web version.Our ambition is to entertain the world, and by increasing our SDH and AD language availability to now cover over 40 languages we hope to give all of our members the ability to see their lives reflected on screen, wrote Dowdy.

Category: Marketing and Advertising

2022-05-19 14:55:30| digg

As the Yakuza lose influence, foreign criminals are seizing the reins of the Japanese drug market. One of them spent a year telling VICE how he did it.

Category: Marketing and Advertising

2022-05-19 14:53:57| digg

Just seven percent of the people in Los Angeles's Echo Park encampment found permanent housing after it was cleared. Almost half are missing. Seven are dead.

Category: Marketing and Advertising

2022-05-19 14:51:13| digg

The Kinahans are accused of running a murderous criminal gang comparable to the Camorra in Italy or Los Zetas in Mexico. As the law catches up with them, it appears their ties to big-match boxing could be their undoing.

Category: Marketing and Advertising

2022-05-19 14:45:29| Engadget

Like many people, my food insecurity got pretty serious in April 2020. Cities and businesses all across America were shutting down, while grocery stores and delivery services started to run out of food. Everywhere I looked whether it was Amazon, Instacart, Uber Eats or FreshDirect it seemed impossible to find a reliable source of fruits and vegetables. I looked at my dwindling supply of canned soups and packets of ramen and almost wept.Now, I know Im immensely fortunate compared to a lot of people to be able to even consider my access to fresh food during the height of the pandemic. I know that there are people for whom a supply of canned food would have been a godsend, not to mention fruits and vegetables. That said, I think a lot of people can also identify, and felt the need to stock up.Even as scarcity eased, I wanted to have a reliable source of fresh meals just in case we had to lock down again. I looked at delivery services like Blue Apron, Sunbasket and Purple Carrot. As a single person living on her own, I didnt want to get too much food that would just spoil in my fridge. I also preferred meals that were ready made, rather than deal with raw meats.My preference for convenient preparation limited the selections, and I narrowed down my options to Daily Harvest, Revive Superfoods and CookUnity. These companies all offered significant discounts on my first deliveries, and I rotated through them each week.All three provided delicious, fresh food that was easy to prepare, and I appreciate that they all made an effort to use sustainable packaging. Daily Harvests packaging was almost 100 percent paper, with CookUnity a close second. The latter used plastic wrap on top of paper boxes for meals, with plastic containers for sauces, and meals were delivered in insulated bags that you could return with your next delivery. Daily Harvest, meanwhile, mostly used bowls made from molded pulp, as well as recyclable paper cups or pods where possible. Revive Superfoods also does a respectable job, with recyclable paper cups and plastic lids.As my dietary needs shifted to focus on more protein instead of prioritizing fresh vegetables and fruit, it was critical that I could look up each meals nutritional info before my weekly orders. Again, all three websites offered at least basic data on macros and ingredients. The last time I ordered, only CookUnity allowed me to filter my searches by calorie count, which was one of my concerns at the time.CookUnity also had an advantage in that it offered the greatest variety of meals, while Revive was the most limited in its options. I also loved that CookUnitys food was chef-prepared and usually had more balanced macros. But they needed to be consumed within two to three days, while Daily Harvests and Revives could be stored in the freezer.Ultimately, I quit Revive and CookUnity for the same reason. Both companies started to restrict how long you could skip upcoming deliveries, and trying to stay on top of my schedule got trickier and trickier. The tighter windows meant I had to check in to each service every two weeks to make sure I skipped an order, as opposed to a couple of months. Daily Harvest Daily Harvest, on the other hand, lets you skip up to nine weeks of upcoming deliveries, the company also sends you a reminder before it bills your account. It gives you ample time to consider if you need the food that week and cancel if you feel like it. Daily Harvest also provides helpful information about how its vegan meals taste, giving you a comparison to something more familiar.Thats an important feature, by the way, since Daily Harvests meals are often vegetarian versions of other dishes. My favorites are the Kimchi fried rice made with riced cauliflower, the lentil-and-tomato bolognese and the spinach and shitake grits with nutritional yeast. Each of these consists of a handful of simple, mostly organic ingredients, and basically everything Ive tried tastes fantastic. I loved the Broccoli and Cheeze bowl, the vegetable-crust flatbreads, the assortment of dessert bites, the vegan ice creams (especially the salted black sesame swirl) and the lattes, too. The only thing I didnt really like was the chocolate and hazelnut smoothie, but only in comparison to something similar from Revive Superfoods.I also generally picked bowls because theyre the easiest to prepare just add a little water (you can skip this step) and throw it in the microwave. Many of the other options require either a blender or using your oven.You can tell from everything Ive mentioned, though, that Daily Harvest has a wide variety of food to offer. I havent even mentioned the breakfast-friendly forager bowls, the soups and the newly launched Crumbles, which are meant to provide a protein punch. Just looking at the menu again has me itching to send in an order for things I havent tried yet, like the Matcha and Murasaki bites.In the end, though lots of meal delivery services can send you great-tasting food, few actually do so with the thoughtful approach of Daily Harvest. I dont love that the prices of some of its dishes and lattes have increased in the last year, but at least its been very up front about these changes. Ive received email notifications delineating exactly what was getting more expensive and when, as well as an explanation for the change.Ive since canceled my Revive and CookUnity accounts, not without hassle, by the way. After a few rounds of back-and-forth emails with customer service, Revive finally agreed to deactivate my account, rather than delete it and remove my payment and delivery details from their servers like I asked. CookUnity, meanwhile, simply had the typical process of offering you a discount and asking you to answer some questions after you manage to find the Cancel Subscription link. But at least I was able to actually cancel my subscription without having to talk to customer service.Revive still emails me daily asking me to Come back for more at 50% off or Reactivate with a 50% off offer even after repeated emails in September and October saying LAST CHANCE! Come back and save 40% x 2! Typical marketing bluster, I know, but still annoying given I had asked in writing for them to lose my info. CookUnitys last email to me was in January 19th, 2022, and when I signed back into my account, it showed me "Your subscription was canceled =("I havent gotten a box from Daily Harvest in months, because these days Ive been trying out a few more new services like Better Bagel, Farmers Fridge and Huel. So far Ive loed the quality of food for the first two, and Huel is a little less appetizing. Regardless of the new options I add to my roster, Im more than happy to keep ordering from Daily Harvest. Delicious, fresh food, a well-designed website and thoughtful customer service? Take my money.

Category: Marketing and Advertising

2022-05-19 14:40:52| digg

From Marc Jacobs' Heaven to the return of 00s subcultures, Drain Gang's sonic optimism, and PC Music's sugary sound, cute aesthetics are an extension of our obsession with Y2K — and a distraction from the real-world.

Category: Marketing and Advertising

2022-05-19 14:40:29| digg

Jim Bollenbacher, a EMT and paramedic, took to Reddit and answered questions about music festival safety. Here are some things he suggests to do that will help you stay safe.

Category: Marketing and Advertising

2022-05-19 14:36:47| digg

"I wouldn't be surprised to know that there are species found in these caves that have never been reported or described by science until now," one researcher said.

Category: Marketing and Advertising

2022-05-19 14:33:20| digg

"The receptionist seemed genuinely taken aback when I declined whiskey. It was 11am on a weekday."

Category: Marketing and Advertising

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