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2025-05-30 08:00:00| Fast Company

Why did your hometown newspaper vanish while the next town over kept theirs? This isnt bad luckits a systemic pattern. Since 2005, the United States has lost over one-third of its local newspapers, creating news deserts where corruption is more likely to spread and communities may become politically polarized. My research, published in Journalism & Mass Communication Quarterly, analyzes the factors behind the decline of local newspapers between 2004 and 2018. It identifies five key driversranging from racial disparity to market forcesthat determine which towns lose their papers and which ones beat the odds. 1. Newspapers follow the money, not community needs You might expect news media to gravitate toward areas where their work is needed mostcommunities experiencing population growth or facing systemic challenges. But in reality, newspapers, like any business, tend to thrive where the financial resources are greatest. My analyses suggest that local newspapers survive where affluent subscribers and deep-pocketed advertisers cluster. That means wealthy white suburbs keep their watchdogs, while low-income and diverse communities lose theirs. When police brutality spikes, when welfare offices deny claims, when local officials divert fundsthese are the moments when communities need their journalists the most. Poor and racially diverse communities often face the harshest policing and interact more with street-level bureaucrats than wealthier citizens. That makes them more vulnerable to government corruption and misconduct. Yet, these same communities are the first to lose their newspapers, because there are no luxury real estate agencies buying ads, and few residents can afford the monthly subscriptions. Without journalistic scrutiny, scholars find that mismanagement flourishes, corruption costs balloon, and the communities most vulnerable to abuse receive the least accountability. This is how news deserts exacerbate inequality. 2. Newspapers dont adequately serve diverse communities Picture this: A newsroom sends its reporters, most of whom are white, to a Black neighborhoodbut only after reports of gunshots or building fires. Residents, still in shock, dont want to talk. So journalists call the same three community leaders they always quote, run the tragic story and disappear until the next crisis. This approach, often referred to as parachute journalism, results in shallow coverage that paints the community in a negative light while overlooking its complexities. Year after year, the pattern repeats. The only time residents see their neighborhood in the paper is when something terrible happens. No feature story of the family-owned restaurant celebrating its 20-year anniversary, no reporter at the town hall when the new police chief gets grilled about stop-and-friskjust the constant drumbeat of crime and crisis. Is it any wonder racially diverse communities stop trusting and paying for that paper? Not when many working-class families of color can barely afford to add a newspaper subscription to their bills. Diverse neighborhoods get hit twice. First, their local papers inadequately represent them. Then, when people understandably turn away, subscriptions drop, advertisers pull back and the outlets shut down, leaving whole communities without a voice. Only in recent years have more media outlets begun to make a concerted effort to engage with and reflect the communities they serve. However, such efforts are often led by newer media organizations with fresh ideologies, while many long-standing media outlets remain stuck in traditional reporting practices, as illustrated in Jacob Nelsons Imagined Audiences. Although my analyses of local newspaper decline from 2004 to 2018 paints a frustrating picture, the emerging trend of community-oriented journalism holds promise for positive changes in diverse communities. 3. Population growth doesnt always save newspapers Its easy to assume that more people = more readers = healthier news organizations. But my research tells a different story: Counties with larger population growth actually saw greater declines in local newspapers. The catch lies in who is moving in: Population growth saves papers only when it comes with wealth. Affluent newcomers bring subscriptions and advertisers attention. But growth driven by high birth rates, typically seen in less developed areas with more racial and ethnic minorities, doesnt translate to revenue. In short, growth alone isnt enoughits the type of growth, and the economic power behind it, that matters. This highlights the fragility of market-dependent journalism. The news gap experienced by fast-growing communities may persist where local journalism depends primarily on traditional advertising and subscription revenues rather than diversified revenue sources such as grants and philanthropic donations. The latter, which often focus on community needs rather than profit potential, are more likely to help sustain journalism in areas with significant population growth. 4. Neighbors newspapers can save yours Youd think that competition between newspapers would be a cutthroat affair. But in an era of decline, my analyses reveal a counterintuitive truth: Your towns paper actually has better odds when nearby communities keep theirs. Rather than competing, neighboring papers often become allies, sharing breaking news, splitting investigative costs and attracting advertisers who want egional reach. While this collaboration can sometimes cause papers to lose their local identity, having some local journalism is still better than none. It ensures some level of accountability, even if the news isnt as focused on each towns unique needs. Resilient local journalism clusters together. When one paper invests in original reporting, its neighbors often benefit too. When regional businesses support multiple outlets, the entire news ecosystem becomes more sustainable. 5. Left or right? Local papers die either way In this highly polarized era, it turns out that theres no significant link between a countys partisan makeup and its ability to keep newspapers. Urban hubs such as Chicago keep robust media thanks to dense populations and corporate advertisers, not because they vote for Democrats. Meanwhile, newspapers in conservative rural areas can survive by cultivating loyal readerships within their communities. In contrast, communities with lower income and a diverse population lose outlets no matter whether they are red, blue, or purple. Partisan battles might dominate national headlines, but local journalisms survival hinges on practical factors such as money and market size. Saving local news isnt a left vs. right debateits a community issue that requires nonpartisan solutions. Abby Youran Qin is a Ph.D. candidate at the School of Journalism & Mass Communication at the University of Wisconsin-Madison. This article is republished from The Conversation under a Creative Commons license. Read the original article.


Category: E-Commerce

 

LATEST NEWS

2025-05-30 07:29:00| Fast Company

Artificial intelligence has been the subject of unprecedented levels of investment and enthusiasm over the past three years, driven by a tide of hype that promises revolutionary transformation across every business function. Yet the gap between this technologys promise and the delivery of real business value remains stubbornly wide. A recent study by BCG found that while 98% of companies are exploring AI, only 26% have developed working products and a mere 4% have achieved significant returns on their investments. This striking implementation gap raises a critical question: Why do so many AI initiatives fail to deliver meaningful value? Knowledge gap A big part of the answer lies in a fundamental disconnect at the leadership level: to put it bluntly, many senior executives just dont understand how AI works. One recent survey found that 94% of C-suite executives describe themselves as having an intermediate, advanced, or expert knowledge of AI, while 90% say they are confident in making decisions around the technology. Yet a large study of thousands of U.S. board-level executives reported in MIT Sloan Management Review in 2024 found that just 8% actually have substantial levels of conceptual knowledge regarding AI technologies. The only way AI initiatives can deliver significant value is when they are aligned with the organizations broader enterprise architecture. When I introduced the terminology of strategic enterprise architecture back in 2000 (e-Enterprise, Cambridge University Press), I wanted to emphasize the importance of aligning technical architecture with the broader structure of the business as a wholeits purpose, strategies, processes, and operating models. With AI, this alignment is more important than ever. But it relies on the ability of senior leaders to understand both parts of the enterprise equation. Opportunity costs The current gap between confidence and competence creates a dangerous decision-making environment. Without foundational AI literacy, leaders simply cant make informed decisions about how any given AI implementation fits with strategic priorities and the processes and existing tech infrastructure of the business. Ultimately, they end up delegating critical strategic choices to technical teams that often lack the business context necessary for value-driven implementation. The result? Millions of dollars invested in AI initiatives that fail to deliver on their promises. In addition to project failure, a lack of AI literacy leads to strategic opportunity costs. When CEOs cant distinguish between truly transformative AI applications and incremental improvements, they risk either underinvesting in game-changing capabilities or overspending on fashionable but low-impact technologies. What CEOs need to know Becoming AI-literate doesn’t mean that CEOs need to be able to build neural networks or understand the mathematical intricacies of deep learning algorithms. Rather, leaders need the kind of foundational practical knowledge that lets them align AI initiatives with core business operations and strategic direction. At minimum, CEOs should develop a working understanding of AI in three broad areas. 1.    The Types of AI  CEOs should understand the differences between the four major types of AI, the business applications of each, and their current maturity level. Analytical/Predictive AI focuses on pattern recognition and forecasting. This technology has been maturing for decades and forms the backbone of data-driven decision making in domains from finance to manufacturing. Deterministic AI systems apply predefined rules and logic to automate processes and decision-making, creating efficiency but requiring careful governance. Generative AIthe current hype kingcreates new content that resembles human work, offering unprecedented creative capabilities alongside significant ethical challenges. Agentic AI is the new kid on the block. It not only analyzes or produces outputs but takes bounded actions toward defined goals. Agentic AI offers the greatest opportunity and the largest risks for enterprise transformation, but is largely untested at scale. 2.    Technical Infrastructure Considerations The infrastructure underpinning AI implementations shapes what is possible and practical for specific organizations.        Deployment Models determine where and how AI systems operate. On-premises deployments maximize control over data, systems, and compliance but require significant capital investment and specialized personnel. Cloud-based deployments offer scalability and access to cutting-edge hardware but increase exposure to data security and vendor lock-in risks. Hybrid models retain sensitive processes in-house while outsourcing other workloads.       Open and Closed Systems. Closed AI systemsproprietary systems created by commercial vendorssimplify deployment and provide enterprise-grade support but normally offer limited transparency and customization. Open (or open source) systems provide greater control and flexibility, particularly for specialized applications, but require more internal capacity and ongoing maintenance.        Computing Resource Needs vary dramatically based on how AI is deployed. Most organizations primarily use AI for inference (using the reasoning capabilities of trained models) rather than training their own models. This approach significantly reduces hardware requirements but limits customization and mission-specific capabilities.        Data Infrastructure is the foundation for successful AI implementations. This includes data pipelines for collecting and transforming information, storage systems for managing structured and unstructured data, processing frameworks for maintaining data quality, and governance mechanisms for ensuring compliance and security. Organizations with mature data infrastructure can implement AI more rapidly and effectively than those still struggling with data silos or quality issues. 3.    The AI Tech Stack The contemporary AI stack comprises five interconnected layers that transform raw data into outputs designed to create value for the enterprise.        The Foundation: Data & Storage This foundation captures, cleans, and catalogs both structured and unstructured information.        The Engine: Compute & Acceleration High-density Graphics Processing Units (GPUs), AI-optimized chips, and elastic cloud clusters provide the parallel processing that deep-learning workloads require. Container orchestration tools abstract these resources, allowing cost-effective experimentation and deployment.       The Brain: Model & Algorithm This is where foundation models, domain-specific small laguage models, and classical machine-learning libraries coexist. Organizations must decide whether to consume models “as-a-service,” fine-tune open-source checkpoints, or build custom networksdecisions that involve trade-offs between control, cost, and compliance.        The Connectors: Orchestration & Tooling Retrieval-augmented generation (RAG), prompt pipelines, automated evaluation harnesses, and agent frameworks sequence models into end-to-end capabilities.        User Access and Control: Applications & Governance This top layer exposes AI to users through APIs and low-code builders that embed intelligence in user-facing systems.  For further foundational information on AI tech stacks, see IBMs introductory guide. Developing AI literacy in the C-Suite How can busy executives develop the AI literacy they need to lead effectively? Here are some practical approaches to closing the knowledge gap. Establish a personal learning curriculum. Set aside time for structured learning about AI fundamentals through executive education programs, books, or online courses specifically designed for business leaders.  Build a balanced advisory network. Surround yourself with advisors who bridge technical expertise and business acumen. This might include both internal experts and external consultants who can translate complex concepts into business terms without oversimplifying. Institute regular technology briefings. Create a structured process where technical teams provide regular updates on AI capabilities, limitations, and potential applications in your industry. The key is ensuring these briefings focus on business implications rather than technical specifications. Experience AI directly. Hands-on experience with AI tools provides an essential perspective. Work directly with your company’s AI applications to develop an intuitive understanding of capabilities and limitations. Foster organization-wide literacy. Support AI education across all business functions, not just technical departments. When marketing, finance, operations, and other leaders share a common understanding of AI capabilities, cross-functional collaboration improves dramatically. True leadership in the age of AI begins with curiosity and the courage to learn.When CEOs become tech literate, they dont just adapt to the futurethey help shape it.


Category: E-Commerce

 

2025-05-30 00:00:00| Fast Company

Miscommunication, missed messages, forgotten requeststhese are the hidden costs of doing business in real estate. In the real estate industry, manual data entry mistakes, such as misallocated expenses or incorrect financial reporting, can cost companies millions annually.   Research indicates that manual data entry has an error rate ranging from 1% to 4% and each error can cost up to $25 to rectify. These costs can manifest as missed investment opportunities, unresolved tenant issues, and lost client trust. Real estate professionals cannot afford to ignore these inefficiencies.  But it doesnt have to be this way. Automation is transforming real estate by eliminating these friction points, not just for large firms but for small businesses and independent professionals as well. When used correctly, automation doesnt replace the human touchit enhances itbringing clarity, consistency, and professionalism to every interaction.  Clarity and consistency through automation   In any business, consistency is key to maintaining professionalism. Automation allows companies to standardize processes, ensuring that terms, policies, and interactions are clear and uniform. This not only minimizes misunderstandings but also builds trust with clients and partners. Everyone knowing what to expect reduces disputes and enhances professionalism.  In real estate, this is especially true in lease management. Automated enforcement of lease agreements ensures that terms such as late fees, payment deadlines, and maintenance responsibilities are clearly outlined and consistently enforced. Clear, legally compliant lease terms reduce ambiguity and prevent disputes. For real estate agents, investors, and landlords managing their own properties, automation makes it easier to comply with local laws by applying consistent terms across all leases or transactions, protecting interests, and building client trust.  Additionally, automated in-app messaging leads to stronger relationships and fewer misunderstandings by providing a centralized platform where landlords and tenants can communicate. Real-time, two-way communication directly within a secure system eliminates the need for scattered text threads, emails, or missed calls. Landlords can track and manage conversations efficiently, while tenants gain a clear channel for addressing concerns, receiving updates, or asking questions.  Predictable and respectful communication  Automation can also elevate customer interactions by maintaining consistent, respectful communication. In business, this means automated reminders for appointments, follow-ups, or deadlines, ensuring clients are kept informed without feeling overwhelmed or neglected.  For property managers and landlords, this is exemplified by automated rent payment reminders and notifications. Rather than sending ad-hoc texts or emailssometimes at inconvenient hours such as early morning or late nightlandlords can set up reminders delivered consistently at the same time of the day and on the same days of the month. This reduces late payments, maintains professionalism, and respects tenants’ personal time. Automation also supports multiple payment methods, offering tenants convenience while providing landlords with a clear, trackable payment history.  Streamline management  Effective management requires keeping track of tasks, requests, and communications without anything slipping through the cracks. Automation excels at this, offering centralized systems where tasks are logged, prioritized, and tracked.  In real estate, this is best seen in maintenance management. Automated systems allow tenants to submit maintenance requests, which are then logged, categorized, and tracked. Tenants can see the status of their requests, reducing repetitive follow-ups, while landlords have a clear record of completed work, costs, and vendor interactions.  Enhance client experiences  Businesses across industries are increasingly focused on the client journey, ensuring that every touchpoint is smooth and satisfying. In real estate, automation can transform this experience by streamlining scheduling, property showings, and follow-ups. For real estate agents, this might mean automated property match notifications or self-service scheduling tools that allow prospective buyers or renters to book showings without waiting and prevent double bookings.  Beyond convenience, automation elevates professionalism. Agents and landlords can maintain consistent follow-ups, ensuring that clients receive timely responses and critical information without delays. This reduces client anxiety, builds trust, and helps real estate professionals create a reputation for reliability and responsiveness.   Furthermore, automation can help investors offer value-added services that improve tenants’ financial well-being. For example, credit-boosting features allow tenants to report on-time rent payments to major credit bureaus, helping them build their credit scores over time. This benefits both tenants, who see improved credit, and landlords, who often experience a noticeable increase in on-time payments. Such features make rental properties more attractive to prospective tenants and foster long-term loyalty.  Data-Driven Decisions for Smarter Investments  Automation is a game-changer for investors who rely on data to drive decision-making. Automated tools can collect and analyze market trends, rental yield data, property valuations, and investment forecasts in real-time. This gives investors immediate access to insights that can guide strategic decisions.  Beyond basic data access, automation also allows for customized dashboards where investors can visualize performance metrics across their portfolio. This helps them quickly identify high-performing properties, spot emerging opportunities, and make informed decisions faster than competitors relying on manual research.  For instance, RentRedi runs surveys that provide critical insights into landlord behaviors, from how they prepare for tax season to how they screen tenants. Understanding these patterns helps professionals benchmark their practices, anticipate challenges, and make more informed decisions.  Additionally, we partner with Chandan Economics to develop data reports that offer broader market insights by tracking trends in rental demand, property values, and landlord investment plans. Access to this kind of data ensures that professionals are not making decisions based on guesswork but on solid, actionable intelligence.  Elevating Industry Standards  In an industry where professionalism can make or break a deal, automation allows real estate professionals to minimize miscommunication and hidden costs. Businesses that embrace automation can reduce costly errors and deliver consistent, high-quality service that sets them apart. As they raise the bar for professionalism, they gain a competitive edge, build stronger client relationships, and operate more efficiently.  This means that even the smallest landlords can adopt best practices once reserved for large corporate investors. Automation allows real estate professionals to focu on higher-value tasks like client relationships and portfolio growth. As automation becomes the norm, professionalism in real estate is becoming the standard, rather than the exception.  Ryan Barone is cofounder and CEO of RentRedi. 


Category: E-Commerce

 

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