 |
|
|
|||||
Today marks the start of the Year of the Fire Horse, which in Chinese tradition is all about action, boldness, and taking on new challenges. And what better way to celebrate a year that should be full of red hot, blazing energy than with a hand-crafted cowboy hat from Stetson? The color? Red, of course. The company, started by John Batterson Stetson in 1865, invented the cowboy hat. Today, it’s still known for embracing the spirit of the West with its quality hats, boots, and outerwear. And to mark the year of intensity, which hasn’t happened in 60 years, the brand is partnering with Gold House to turn an iconic cultural itemthe cowboy hatinto a modern-day crown fit for 2026. A good year to celebrate and support Asian-Pacific founders The partnership is all for a good cause, too. The one-of-a-kind hat, handcrafted in Texas, will be auctioned off (specific details about the auction are forthcoming), with all funds going directly to the Gold House Foundation in order to further the nonprofit’s work in supporting Asian-Pacific culture and entrepreneurs. Celebrating while redefining our most storied beliefs, symbols, and rituals is core to Gold House,” Bing Chen, CEO of Gold House, said in a statement shared with Fast Company. We are honored to partner with Stetsonan originatorto re-honor who created and who gets to wear the United States most pronounced crownthe cowboy hatfor the Year of the Fire Horse. Given that this year is also America’s 250th birthday, celebrating Asian-Pacific culture makes sense. While history often fails to mention it, America’s pivotal Transcontinental Railroad was primarily built by Chinese laborers. Its construction inevitably led to the Gold Rush of the late 1840s and early 1850s that kick-started America’s economic boom. The Stetson-Gold House hat is mostly bright red, but it features a gold horse and gold trim meant to honor those contributions. While cowboy culture and fashion will forever be relevant in America, this partnership is a timely reminder that it’s also ever-important to revisit our country’s true history, especially the pieces and people who are far too often left out of history books. Hats off to that.
Category:
E-Commerce
For the past decadeand really, for its entire 84-year historythe laundry detergent brand Tide has been trying to simplify the process of doing of laundry. From its original all-in-one powder to 1980s-era liquid soap to the 2012 introduction of the packet-based Tide Pod, the brand and its parent company Procter and Gamble have regularly reformulated the core product to accommodate the seemingly simple but highly diverse act of washing one’s clothes. “There are 55 unique steps we’ve identified in the laundry process,” says Marchoe Northern, president of North America fabric care at Procter and Gamble. “Our job is to continue to think about ways to solve today’s modern need challenges.” [Image: P&G] That’s why Tide has spent the last 10 years creating a new kind of detergent product in the form of a fabric-like tile called Tide evo. Developed to streamline the way people add detergent to their laundry load, Tide’s new tile format requires little more than dropping a pre-dosed tile or two into a washing machine. The Tide tile is a new form factor, but not just for novelty’s sake. The tile was developed by a team of 15 PhD-level chemists and engineers to eliminate the need for any fillers or non-cleaning ingredients. Unlike typical powder or sheet detergents that rely on fillers and liquid soaps that are dissolved in water, Tide evo is a 100% concentration of cleaning ingredients like surfactants, enzymes, alkalinity builders, and polymers. Detergent designed for four senses It took the company a decade to figure out how to do this, using a proprietary approach to spin these cleaning ingredients into fibers that can be woven together. Each Tide evo tile is made up of more than 15 miles of these fibers, which gradually dissolve when added to water. In contrast to other detergents that have plastic packaging and weights that increase shipping-related emissions, Tide evo is lightweight and comes in a fully recyclable box. The tile is safe to touch, and in more than two years of market research Tide conducted among consumers in Colorado Spings, Colorado, the company found that people wanted to do more than just touch them. “Typically, people pick up a tile, they kind of flex it to see if it’ll break or crumble, and then they put it up to their nose to smell it,” says Northern. [Image: P&G] Leaning into consumers’ sensorial inclination, Northern explains that the company designed the tile itself to be a visually appealing diamond, and engineered its recyclable paperboard box to make an audible click when it’s closed. “This actually engages four of your five senses,” she says. The fifth sense, taste, is one Tide definitely does not want to engage. In 2018, the brand had a major PR catastrophe on its hands when people on the internet created the “Tide Pod challenge,” daring each other to eat the candy-colored detergent pods. This proved incredibly dangerous. Many people were hospitalized, and there have been incidences where the ingestion of detergent pods has led to death. The Tide evo is comparably visually simple, with its diamond shape, a monotone color, and a pliable, fabric-like feel. A sample box sent by the company pops open to reveal two neat rows of eight tiles, with no other adornment or packaging. Picking up a tile, it feels like a dense sponge. It is as unappetizing as a fuzzy piece of felt. Chemically, though, the tile mimics the innovative function of the Tide Pod, which separated its stain removal, whitening, and brightening capabilities into the capsule’s multicolored chambers, allowing them to be deployed at different times during the wash cycle. Tide evo does this through its six layers, which are made up of woven fibers of surfactants, and embedded with cleaning ingredients formulated to perform different tasks, from breaking down stains to whitening to removing odors. “This is really first-of-its-kind technology,” says Jennifer Ahoni, Tide’s scientific communications director and principal scientist. On a recent video call, Ahoni offered a science class demonstration of the tile in action. She placed a single layer of the Tide tile on top of a beaker and began slightly soaking it with a stream of water from a squeeze bottle. Within a few seconds, the tile began to dissolve, eventually opening up a hole in the center and leaving a pool of soapy water below. In another beaker, she fully dissolved a single layer of a tile into water with a few twirls of a tweezer before dropping in a small piece of polyester-cotton fiber that had been soaked with bright orange chili oil. Almost immediately small globs of the orange oil can be seen lifting out of the fabric and rising up to the surface of the soapy water like the inside of a lava lamp. “What you’re seeing here is that concentration. When you’re taking out the extras, the fillers, the water, and just focusing on the cleaning technologies, you can get this instant activation which translates to instant clean,” she says. Getting to this point has required a large but undisclosed investment. Procter and Gamble has filed 50 different patents related to the product, from the tile itself to the manufacturing process required to produce it. None of the company’s existing facilities were capable of producing the tiles as they’ve been developed, so an entirely new plant had to be built in Alexandria, Louisiana. But Northern says the time and expense will all be worth i. “We have high degrees of confidence because it’s arguably our most tested product before launch,” she says. Internal projections forecast annual sales to reach up to $500 million. Tide evo will officially be hitting stores across the U.S. in April.
Category:
E-Commerce
The Reverend Jesse L. Jackson, a protege of the Reverend Martin Luther King Jr. and two-time presidential candidate who led the Civil Rights Movement for decades after the revered leader’s assassination, died Tuesday. He was 84.As a young organizer in Chicago, Jackson was called to meet with King at the Lorraine Motel in Memphis shortly before King was killed and he publicly positioned himself thereafter as King’s successor.Jackson led a lifetime of crusades in the United States and abroad, advocating for the poor and underrepresented on issues from voting rights and job opportunities to education and health care. He scored diplomatic victories with world leaders, and through his Rainbow/PUSH Coalition, he channeled cries for Black pride and self-determination into corporate boardrooms, pressuring executives to make America a more open and equitable society.And when he declared, “I am Somebody,” in a poem he often repeated, he sought to reach people of all colors. “I may be poor, but I am Somebody; I may be young; but I am Somebody; I may be on welfare, but I am Somebody,” Jackson intoned.It was a message he took literally and personally, having risen from obscurity in the segregated South to become America’s best-known civil rights activist since King.Santita Jackson confirmed that her father died at home in Chicago, surrounded by family.“Our father was a servant leadernot only to our family, but to the oppressed, the voiceless, and the overlooked around the world,” the Jackson family said in a statement posted online. “We shared him with the world, and in return, the world became part of our extended family.”Fellow civil rights activist the Reverend Al Sharpton said his mentor “was not simply a civil rights leader; he was a movement unto himself.”“He taught me that protest must have purpose, that faith must have feet, and that justice is not seasonal, it is daily work,” Sharpton wrote in a statement, adding that Jackson taught “trying is as important as triumph. That you do not wait for the dream to come true; you work to make it real.”Despite profound health challenges in his final years including a rare neurological disorder that affected his ability to move and speak, Jackson continued protesting against racial injustice into the era of Black Lives Matter. In 2024, he appeared at the Democratic National Convention in Chicago and at a City Council meeting to show support for a resolution backing a ceasefire in the Israel-Hamas war.“Even if we win,” he told marchers in Minneapolis before the officer whose knee kept George Floyd from breathing was convicted of murder, “it’s relief, not victory. They’re still killing our people. Stop the violence, save the children. Keep hope alive.” Calls to action, delivered in a memorable voice Jackson’s voice, infused with the stirring cadences and powerful insistence of the Black church, demanded attention. On the campaign trail and elsewhere, he used rhyming and slogans such as: “Hope not dope” and “If my mind can conceive it and my heart can believe it, then I can achieve it,” to deliver his messages.Jackson had his share of critics, both within and outside of the Black community. Some considered him a grandstander, too eager to seek out the spotlight. Looking back on his life and legacy, Jackson told the Associated Press in 2011 that he felt blessed to be able to continue the service of other leaders before him and to lay a foundation for those to come.“A part of our life’s work was to tear down walls and build bridges, and in a half century of work, we’ve basically torn down walls,” Jackson said. “Sometimes when you tear down walls, you’re scarred by falling debris, but your mission is to open up holes so others behind you can run through.”In his final months, as he received 24-hour care, he lost his ability to speak, communicating with family and visitors by holding their hands and squeezing.“I get very emotional knowing that these speeches belong to the ages now,” his son, Jesse Jackson Jr., told the AP in October. A student athlete drawn to the Civil Rights Movement Jesse Louis Jackson was born on October 8, 1941, in Greenville, South Carolina, the son of high school student Helen Burns and Noah Louis Robinson, a married man who lived next door. Jackson was later adopted by Charles Henry Jackson, who married his mother.Jackson was a star quarterback on the football team at Sterling High School in Greenville, and accepted a football scholarship from the University of Illinois. But after he reportedly was told Black people couldn’t play quarterback, he transferred to North Carolina A&T in Greensboro, where he became the first-string quarterback, an honor student in sociology and economics, and student body president.Arriving on the historically Black campus in 1960 just months after students there launched sit-ins at a whites-only diner, Jackson immersed himself in the blossoming Civil Rights Movement.By 1965, he joined the voting rights march King led from Selma to Montgomery, Alabama. King dispatched him to Chicago to launch Operation Breadbasket, a Southern Christian Leadership Conference effort to pressure companies to hire Black workers.Jackson called his time with King “a phenomenal four years of work.”Jackson was with King on April 4, 1968, when the civil rights leader was slain at the Lorraine Motel in Memphis, Tennessee. Jackson’s account of the assassination was that King died in his arms.With his flair for the dramatic, Jackson wore a turtleneck he said was soaked with King’s blood for two days, including at a King memorial service held by the Chicago City Council, where he said: “I come here with a heavy heart because on my chest is the stain of blood from Dr. King’s head.”However, several King aides, including speechwriter Alfred Duckett, questioned whether Jackson could have gotten King’s blood on his clothing. There are no images of Jackson in pictures taken shortly after the assassination.In 1971, Jackson broke with the Southern Christian Leadership Conference to form Operation PUSH, originally named People United to Save Humanity. The organization based on Chicago’s South Side declared a sweeping mission, from diversifying workforces to registering voters in communities of color nationwide. Using lawsuits and threats of boycotts, Jackson pressured top corporations to spend millions and publicly commit to diversifying their workforces.The constant campaigns often left his wife, Jacqueline Lavinia Brown, the college sweetheart he married in 1963, taking the lead in raising their five children: Santita Jackson, Yusef DuBois Jackson, Jacqueline Lavinia Jackson Jr., and two future members of Congress, U.S. Rep. Jonathan Luther Jackson and Jesse L. Jackson Jr., who resigned in 2012 but is seeking reelection in the 2026 midterms.The elder Jackson, who was ordained as a Baptist minister in 1968 and earned his Master of Divinity in 2000, also acknowledged fathering a child, Ashley Jackson, with one of his employees at Rainbow/USH, Karen L. Stanford. He said he understood what it means to be born out of wedlock and supported her emotionally and financially. Presidential aspirations fall short but help ‘keep hope alive’ Despite once telling a Black audience he would not run for president “because white people are incapable of appreciating me,” Jackson ran twice and did better than any Black politician had before President Barack Obama, winning 13 primaries and caucuses for the Democratic nomination in 1988, four years after his first failed attempt.His successes left supporters chanting another Jackson slogan, “Keep Hope Alive.”“I was able to run for the presidency twice and redefine what was possible; it raised the lid for women and other people of color,” he told the AP. “Part of my job was to sow seeds of the possibilities.”U.S. Rep. John Lewis said during a 1988 C-SPAN interview that Jackson’s two runs for the Democratic nomination “opened some doors that some minority person will be able to walk through and become president.”Jackson also pushed for cultural change, joining calls by NAACP members and other movement leaders in the late 1980s to identify Black people in the United States as African Americans.“To be called African Americans has cultural integrityit puts us in our proper historical context,” Jackson said at the time. “Every ethnic group in this country has a reference to some base, some historical cultural base. African Americans have hit that level of cultural maturity.”Jackson’s words sometimes got him in trouble.In 1984, he apologized for what he thought were private comments to a reporter, calling New York City “Hymietown,” a derogatory reference to its large Jewish population. And in 2008, he made headlines when he complained that Obama was “talking down to Black people” in comments captured by a microphone he didn’t know was on during a break in a television taping.Still, when Jackson joined the jubilant crowd in Chicago’s Grant Park to greet Obama that election night, he had tears streaming down his face.“I wish for a moment that Dr. King or (slain civil rights leader) Medgar Evers . . . could’ve just been there for 30 seconds to see the fruits of their labor,” he told the AP years later. “I became overwhelmed. It was the joy and the journey.” Exerting influence on events at home and abroad Jackson also had influence abroad, meeting world leaders and scoring diplomatic victories, including the release of Navy Lt. Robert Goodman from Syria in 1984, as well as the 1990 release of more than 700 foreign women and children held after Iraq’s invasion of Kuwait. In 1999, he won the freedom of three Americans imprisoned by Yugoslav President Slobodan Milosevic.In 2000, President Bill Clinton awarded Jackson the Presidential Medal of Freedom, the country’s highest civilian honor.“Citizens have the right to do something or do nothing,” Jackson said, before heading to Syria. “We choose to do something.”In 2021, Jackson joined the parents of Ahmaud Arbery inside the Georgia courtroom where three white men were convicted of killing the young Black jogger. In 2022, he hand-delivered a letter to the U.S. Attorney’s Office in Chicago, calling for federal charges against former Chicago Police Officer Jason Van Dyke in the 2014 killing of Black teenager Laquan McDonald.Jackson, who stepped down as president of Rainbow/PUSH in July 2023, disclosed in 2017 that he had sought treatment for Parkinson’s, but he continued to make public appearances even as the disease made it more difficult for listeners to understand him. Earlier this year doctors confirmed a diagnosis of progressive supranuclear palsy, a life-threatening neurological disorder. He was admitted to a hospital in November.During the coronavirus pandemic, he and his wife survived being hospitalized with COVID-19. Jackson was vaccinated early, urging Black people in particular to get protected, given their higher risks for bad outcomes.“It’s America’s unfinished businesswe’re free, but not equal,” Jackson told the AP. “There’s a reality check that has been brought by the coronavirus, that exposes the weakness and the opportunity.” Former Associated Press writer Karen Hawkins, who left The Associated Press in 2012, contributed to this report. Associated Press writers Amy Forliti in Minneapolis and Aaron Morrison in New York contributed. Sophia Tareen, Associated Press
Category:
E-Commerce
This should come as a shock to very few people, but Krispy Kreme doughnuts, which typically needs very little reason to give away its doughnuts, is giving away free doughnuts today. This time, the free doughnut giveaway is in honor of Fat Tuesday 2026. But theres a catch. Heres what you need to know. What is Fat Tuesday? Today (Tuesday, February 17) is Fat Tuesday, otherwise known as Mardi Gras. The holiday always falls on the final Tuesday before the Christian holy day of Ash Wednesday, which is the beginning of the Lent observance period. Traditionally, Christians refrain from eating certain foods during Lent, particularly rich and fatty ones. As a result, the Tuesday before the Lenten fasting period began has historically been a day when followers binged on sweet and fatty foodstheir last chance to do so for over a month. This Tuesday thus became known as Fat Tuesday. Why is Krispy Kreme giving away doughnuts on Fat Tuesday? The ubiquitous doughnut chain never seems to miss an opportunity to give away free doughnuts. While this practice may appear anathema to a profitable business model, Krispy Kreme knows that giving away a few doughnuts will likely spur customers to spend more in-store than the chain is losing by giving away carefully formulated dough that costs it just a few cents each. After all, who can eat just one glazed doughnuts and not want to wash it down with a cup of (high-margin) coffee? What is Krispy Kreme giving away on Fat Tuesday 2026? Participating Krispy Kreme doughnuts locations will be giving away a free original glazed doughnut to those who go to their shops today. However, theres a catch. How can I get my free doughnut on Fat Tuesday? In order to get the free doughnut, youll need to wear beads, the traditional accessory that people adorn themselves with during Mardi Gras celebrations. As Krispy Kreme notes on its website, Bring your celebration spirit, and your shiniest beads, to a Krispy Kreme shop near you for a FREE Original Glazed doughnut per guest. The offer is available to those who physically enter a participating Krispy Kreme store or use its drive-through. Unfortunately, the offer isnt available for online orders. A disclaimer on Krispy Kreme’s website also notes that the offer is valid for today only and “while supplies last.”
Category:
E-Commerce
Hospital intensive care units are notoriously noisy, with medical equipment emitting alarms, beeps, and other alerts designed to grab the attention of overextended healthcare workers. That constant barrage can lead to what experts call alarm fatigue, causing stress and exhaustion for doctors and nurses who must distinguish between routine signals and those indicating a patient is in urgent distress. Patients, too, often struggle to rest amid the cacophony, even though sleep is critical to recovery. To Ophir Ronen, a serial tech entrepreneur who sold his IT alert-handling startup Event Enrichment HQ to PagerDuty, the problem sounded familiar. Ronen first encountered the ICU alarm issue while volunteering in search and rescue, and he realized that although alarm fatigue has been widely discussed in scientific literature, no one had yet developed a comprehensive solution. I thought to myself, wow, we certainly experienced the problem of alarm fatigue in operations and enterprise ITI wonder if its the same pattern, he says. [Image: CalmWave] Betting the problem might have a similar fix, Ronen founded CalmWave in 2022, with early backing from the Allen Institute for AIs incubator program. The startup aims to help hospitals silence unnecessary alarms, prioritize those that truly demand action, and build datasets that make it easier for computers to tell the difference. Like other complex IT operations, Ronen found that critical information in hospitals is siloed across at least two systems: electronic medical records (EMR), which track diagnoses and treatments, and networks of sensors and monitoring systems that log vital signs and trigger alarms. Those monitoring data points typically never make it into EMR systems, which arent designed to handle that volume of information, Ronen says. CalmWaves technology integrates both streams. [Image: CalmWave] The system presents staff with a unified view of patient vital signs alongside treatment timelines, such as medication administration, reducing the need to toggle between records to assess a patients status. Drawing on its accumulated data, CalmWave can also recommend how to adjust alarm thresholds for specific patients, backed by clinical evidence explaining its reasoning. That might mean widening acceptable ranges to reduce unnecessary noise or tightening thresholds to catch problems earlier, according to Ronen. We don’t just reduce alarms, he says. We restructure which alarms fire when and why, giving the nurses the clinical evidence of why this makes sense. [Image: CalmWave] While the system is based on machine learning, its not powered by large-language models or other similarly inscrutable generative AI tools, Ronen emphasizes. Thats helped win acceptance from even skeptical medical professionals, and the technology is currently deployed in 14 hospitals. The company has also raised money from a number of investors, including in a follow-on round announced last June that brought in $4.4 million from Third Prime, Bonfire Ventures, Catalyst by Wellstar, and Silver Circle. An early pilot study with Wellstar Health System found CalmWaves system could lead to a 58% reduction in non-actionable alarmsreducing clinician interruptions and cutting by approximately 10 hours the time the average patient is exposed to alarms. On Tuesday, the company announced a new feature called Recovery State, designed to help hospitals identify patterns suggesting a patient may be ready for transfer or discharge from the ICU. Like its alarm-configuration tools, Recovery State draws on data from monitoring systems and EMRs, matching patient profiles to recovery patterns while leaving final decisions to clinicians. CalmWave hopes to roll out the feature this year. Ideally, Ronen says, it will help move patients out of stressful ICUsand potentially out of the hospitalsooner, freeing up resources and reducing costs. More broadly, he argues, it offers hospitals a way to measure when patients are improving, not just when they are deteriorating. Healthcare has always known how to detect when things go wrong, he says. What it’s never had is an objective, continuous way to confirm when things are going right.
Category:
E-Commerce