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2026-01-12 16:23:47| Fast Company

If winning gold medals were the only standard, almost all Olympic athletes would be considered failures.A clinical psychologist with the United States Olympic and Paralympic Committee, Emily Clark’s job when the Winter Games open in Italy on Feb. 6 is to help athletes interpret what it means to be successful. Should gold medals be the only measure? Part of a 15-member staff providing psychological services, Clark nurtures athletes accustomed to triumph but who invariably risk failure.The staff deals with matters termed “mental health and mental performance.” They include topics such as motivation, anger management, anxiety, eating disorders, family issues, trauma, depression, sleep, handling pressure, travel and so forth.Clark’s area includes stress management, the importance of sleep and getting high achievers to perform at their best and avoid the temptation of looking only at results.“A lot of athletes these days are aware of the mental health component of, not just sport, but of life,” Clark said in an interview with The Associated Press. “This is an area where athletes can develop skills that can extend a career, or make it more enjoyable.” Redefining success The United States is expected to take about 235 athletes to the Winter Olympics, and about 70 more to the Paralympics. But here’s the truth.“Most of the athletes who come through Team USA will not win a gold medal,” Clark said. “That’s the reality of elite sport.”Here are the numbers. The United States won gold medals in nine events in the last Winter Games in Beijing in 2022. According to Dr. Bill Mallon, an esteemed shoulder surgeon and Olympic historian, 70.8% of Winter and Summer Olympic athletes go to only one Olympics.Few are famous and successful like swimmer Michael Phelps, or skiers Mikaela Shiffrin or Lindsey Vonn.Clark said she often delivers the following message to Olympians and Paralympians: This is a once-in-a-lifetime chance. Focus on the process. Savor the moment.“Your job is not to win a gold medal, your job is to do the thing and the gold medal is what happens when you do your job,” she said.“Some of this might be realigning what success looks like,” she added. “And some of this is developing resilience in the face of setbacks and failure.”Clark preaches staying on task under pressure and improving through defeat.“We get stronger by pushing ourselves to a limit where we’re at our maximum capacity and then recovering,” she said. “When we get stressed, it impacts our attention. Staying on task or staying in line with what’s important is what we try to train for.” A few testimonials Kendall Gretsch has won four gold medals at the Summer and Winter Paralympics. She credits some of her success to the USOPC’s mental health services, and she described the value this way.“We have a sports psychologist who travels with us for most our season,” she said. “Just being able to touch base with them and getting that reminder of why are you here. What is that experience you’re looking for?”American figure skater Alysa Liu is the 2025 world champion and was sixth in the 2022 Olympics. She’s a big believer in sports psychology and should be among the favorites in Italy.“I work with a sport psychologist,” she said without giving a name. “She’s incredible like the MVP.”Of course, MVP stands not for Most Valuable Person or Most Valuable Player for “Most Valuable Psychologist.”“I mean, she’s very helpful,” Liu added. Vonn: “I just did it myself” American downhill skier Vonn will race in Italy in her sixth Olympics. At 41, she’s coming off nearly six years in retirement and will be racing on a knee made of titanium.Two-time Olympic champion Michaela Dorfmeister has suggested in jest that Vonn “should see a psychologist” for attempting such a thing in a very dangerous sport where downhill skiers reach speeds of 80 mph (130 kph).Vonn shrugged off the comments and joked a few months ago that she didn’t grow up using a sport psychologist. She said her counseling came from taping messages on the tips of her skis that read: “stay forward or hands up.”“I just did it myself,” she said. “I do a lot of self-talk in the starting gate.” On sleep “Sleep is an area where athletes tend to struggle for a number of reasons,” Clark said, listing issues such as travel schedules, late practices, injuries and life-related stress.“We have a lot of athletes who are parents, and lot of sleep is going to be disrupted in the early stages of parenting,” she said. “We approach sleep as a real part of performance. But it can be something that gets de-prioritized when days get busy.”Clark suggests the following for her athletes and the rest of us: no caffeine after 3 p.m., mitigate stress before bedtime, schedule sleep at about the same time daily, sleep in a dark room and get 7-9 hours.Dani Aravich is a two-time Paralympian she’s been in both the Summer and Winter Games will be skiing in the upcoming Paralympics. She said in a recent interview that she avails herself of many psychological services provided by the USOPC.“I’ve started tracking my sleep,” she said, naming Clark as a counselor. “Especially being an athlete who has multiple jobs, sleep is going to be your No. 1 savior at all times. It’s the thing that you know helps mental clarity.”Ditto Clark.“Sleep is the cornerstone of healthy performance,” she added. Follow AP’s Be Well coverage, focusing on all aspects of wellness, at https://apnews.com/hub/be-well Stephen Wade, Associated Press


Category: E-Commerce

 

2026-01-12 15:40:00| Fast Company

Fitness brand Modern Warrior has voluntarily recalled all lots of its dietary supplement Modern Warrior Ready after testing revealed the presence of “undeclared ingredients,” one of which could be potentially life threatening. The product was sold over a period of three years as capsule-based dietary supplements. Consumers nationwide could buy them directly online. The voluntary recall was announced on Friday, January 9, the same day that a recall notice was published on the website of the Food and Drug Administration (FDA). Heres what you need to know.  What does the recalled product look like? The recalled dietary supplement, Modern Warrior Ready, is sold in a black plastic supplement bottle with a black screw-top lid sealed with black and gold temper-evident shrink wrap. Each bottle contains 60 capsules. The bottles front label features the Modern Warrior (MW) logo in gold at the top. The name Body Repair Plan is centered on the front label, in gold lettering. Below that, the word Ready appears with a small sunrise icon followed by the phrase Mental Clarity. The recalled dietary supplement was distributed and sold online to customers nationwide from April 2022 until December 8, 2025. Some undeclared ingredients pose serious risks Some of the ingredients found during what was described as regulatory testing have a risk of causing serious side effects, including “life-threatening events.” The FDA recall notice explains the following potential health risks: Tianeptine: Tianeptine can cause “life-threatening events,” according to the FDA notice, including suicide ideation or behavior in children, adolescents, and adults aged 25 and younger. Additionally, overdose of this ingredient “carries serious and potentially life-threatening risks,” the FDA notice states, including confusion, seizure, drowsiness, dry mouth, and  shortness of breath, which can be exacerbated by alcohol use. The notice further states that “Using tianeptine in combination with monoamine oxidase inhibitor (MAOl) antidepressants could lead to life-threatening complications including stroke and death.” 1,4-DMAA: 1,4-DMAA can cause stimulant effects. Using 1,4-DMAA can cause elevated blood pressure, which could lead to cardiovascular problems, like, heart attack, shortness of breath, and tightening of the chest. What should I do if I have this product? If you purchased the recalled dietary supplement, you should stop using it. The FDA recall notice states that Modern Warrior has immediately ceased distribution of the recalled product and has removed it from sale. A recall notice could not immediately be found on Modern Warrior’s website. The impacted product was listed as “sold out” as of Monday morning. Fast Company has reached out to Modern Warrior for comment and will update this post if we hear back. If you have any questions about the recall, call Modern Warrior at 314-713-1984 or email theviking@modernwarrior.life.


Category: E-Commerce

 

2026-01-12 15:32:44| Fast Company

President Donald Trump said Sunday that he is “inclined” to keep ExxonMobil out of Venezuela after its top executive was skeptical about oil investment efforts in the country after the toppling of former President Nicolás Maduro.“I didn’t like Exxon’s response,” Trump said to reporters on Air Force One as he departed West Palm Beach, Florida. “They’re playing too cute.”During a meeting Friday with oil executives, Trump tried to assuage the concerns of the companies and said they would be dealing directly with the U.S., rather than the Venezuelan government.Some, however, weren’t convinced.“If we look at the commercial constructs and frameworks in place today in Venezuela, today it’s uninvestable,” said Darren Woods, CEO of ExxonMobil, the largest U.S. oil company.An ExxonMobil spokesperson did not immediately respond Sunday to a request for comment.Also on Friday, Trump signed an executive order that seeks to ensure that Venezuelan oil revenue remains protected from being used in judicial proceedings.The executive order, made public on Saturday, says that if the funds were to be seized for such use, it could “undermine critical U.S. efforts to ensure economic and political stability in Venezuela.” Venezuela has a history of state asset seizures, ongoing U.S. sanctions and decades of political uncertainty.Getting U.S. oil companies to invest in Venezuela and help rebuild the country’s infrastructure is a top priority of the Trump administration after Maduro’s capture.The White House is framing the effort to “run” Venezuela in economic terms, and Trump has seized tankers carrying Venezuelan oil, has said the U.S. is taking over the sales of 30 million to 50 million barrels of previously sanctioned Venezuelan crude, and plans to control sales worldwide indefinitely. Kim reported from West Palm Beach, Florida. Seung Min Kim and Julia Nikhinson, Associated Press


Category: E-Commerce

 

2026-01-12 15:02:50| Fast Company

Mattel Inc. is introducing an autistic Barbie on Monday as the newest member of its line intended to celebrate diversity, joining a collection that already includes Barbies with Down syndrome, a blind Barbie, a Barbie and a Ken with vitiligo, and other models the toymaker added to make its fashion dolls more inclusive.Mattel said it developed the autistic doll over more than 18 months in partnership with the Autistic Self Advocacy Network, a nonprofit organization that advocates for the rights and better media representation of people with autism. The goal: to create a Barbie that reflected some of the ways autistic people may experience and process the world around them, according to a Mattel news release.That was a challenge because autism encompasses a broad range of behaviors and difficulties that vary widely in degree, and many of the traits associated with the disorder are not immediately visible, according to Noor Pervez, who is the Autistic Self Advocacy Network’s community engagement manager and worked closely with Mattel on the Barbie prototype.Like many disabilities, “autism doesn’t look any one way,” Pervez said. “But we can try and show some of the ways that autism expresses itself.”For example, the eyes of the new Barbie shift slightly to the side to represent how some people with autism sometimes avoid direct eye contact, he said. The doll also was given articulated elbows and wrists to acknowledge stimming, hand flapping and other gestures that some autistic people use to process sensory information or to express excitement, according to Mattel.The development team debated whether to dress the doll in a tight or a loose-fitting outfit, Pervez said. Some autistic people wear loose clothes because they are sensitive to the feel of fabric seams, while others wear figure-hugging garments to give them a sense of where their bodies are, he said.The team ended up choosing an A-line dress with short sleeves and a flowy skirt that provides less fabric-to-skin contact. The doll also wears flat shoes to promote stability and ease of movement, according to Mattel.Each doll comes with a pink finger clip fidget spinner, noise-canceling headphones and a pink tablet modeled after the devices some autistic people who struggle to speak use to communicate.The addition of the autistic doll to the Barbie Fashionistas line also became an occasion for Mattel to create a doll with facial features inspired by the company’s employees in India and mood boards reflecting a range of women with Indian backgrounds. Pervez said it was important to have the doll represent a segment of the autistic community that is generally underrepresented.Mattel introduced its first doll with Down syndrome in 2023 and brought out a Barbie representing a person with Type 1 diabetes last summer. The Fashionistas also include a Barbie and a Ken with a prosthetic leg, and a Barbie with hearing aids, but the line also encompasses tall, petite and curvy body types and numerous hair types and skin colors.“Barbie has always strived to reflect the world kids see and the possibilities they imagine, and we’re proud to introduce our first autistic Barbie as part of that ongoing work,” Jamie Cygielman, Mattel’s global head of dolls, said in a statement.The doll was expected to be available at Mattel’s online shop and at Target stores starting Monday for a suggested retail price of $11.87. Walmart stores are expected to start carrying the new Barbie in March, Mattel said.The Centers for Disease Control and Prevention reported last year that the estimated prevalence of autism among 8-year-old children in the U.S. was 1 in 31. The estimate from the CDC’s Autism and Developmental Disabilities Monitoring Network said Black, Hispanic, Asian and Pacific Islander children in the U.S. were more likely than white children to have a diagnosis, and the prevalence more than three times higher among boys than girls. Anne D’Innocenzio, AP Retail Writer


Category: E-Commerce

 

2026-01-12 15:00:00| Fast Company

Late last year, Meta confirmed it would effectively be abandoning the metaverse, a nebulously defined project that spurred the companys 2021 rebrand and has cost it over $70 billion since. At a strategy meeting at Mark Zuckerberg’s Hawaii compound, Reality Labs, the division responsible for the metaverse, was told to cut its budget by 30%, versus only 10% across the rest of the company. Reality Labs fate was arguably a long time coming: The division has never turned a profit, with cumulative losses these past five years totalling $73 billion. Wall Street reacted positively to the news, adding $69 billion to its market capitalization.  You remember the metaverse, dont you? The next stage of the internets evolution: a virtual reality full of legless avatars, sprawling, lifeless, digital malls, and nausea-inducing headsets. Upon the inception of the metaverse, its enthusiasts looked at vast swaths of the economygaming, online retail, digital advertising, compulsory Zoom meetingsand said: Imagine we did more of this, but on virtual reality platforms, mediated by micro-transactions and facilitated by cryptocurrency-backed assets. Relabeling the digital economy as the “metaverse” was a simple, elegant moveas well as a deeply cynical effort to rebrand already existing digital markets as the next internetthat allowed forecasts to assume an air of inevitability. Until it wasnt. Perhaps more urgently now, the metaverse should also be understood as a dress rehearsal for todays AI boom: The former was to succeed the mobile internet, while the latter now promises to be more profound than electricity or fire. Perpetually inflating definitions. A single-minded focus on profit that identifies but fails to address egregious harms. Manufactured narratives about inevitability and technological progress. Burning eyewatering sums on infrastructure for a product nobody wants. Any of this sound familiar? Talking it into existence At the heart of the metaverse derangement was the persistent inflation of its definition. McKinsey & Company proclaimed in June 2022 that the metaverse could generate “up to $5 trillion in impact by 2030equivalent to the size of the world’s third-largest economy today, Japan.” McKinsey also estimated that e-commerce would comprise $2 trillion to $2.6 trillion of that share. Of the 3,400 consumers and executives McKinsey surveyed, 95% of “business leaders” expected positive impact from the metaverse in five to ten years, while 61% expected moderate changes to their industry’s operations. Incredibly, McKinseys was among the more conservative estimates. A few months before, Citigroup predicted the metaverse would become “the next iteration of the internet, or Web3.” While it would be “community-owned and governed and guarantee privacy by design, it would also have a total addressable market (TAM) between $8 trillion and $13 trillion by 2030, with some five billion users to boot, the bank estimated. And one month before that, Morgan Stanley sent an investor note anticipating that the metaverse represented an $8-trillion market opportunity in China alone. In an essay analyzing Web3 and the metaverse, tech critic Evgeny Morozov observes that a great deal of what was going on at this time was a performance aimed at conjuring new realities into being through language that, itself, spun up visions unmoored from reality. “The advocates of Web3 are quite explicit about this, we’ve got this beautiful map on our handsall that’s missing is the territory it is supposed to refer to . . . if there’s no reality, we’ll create one by talking it into existence.” A mass hallucination Why was this mass hallucination indulged for so long? Part of it was because profit-driven surveillance and enclosure were core ambitions of the metaverse pivot. When it came to labor, the best-case scenario resembled employers platonic ideal: bypassing labor laws through remote work, misclassifying full-time workers due protections and benefits as contractors, paying arbitrage wages across borders, all while subjecting workers to cold, algorithmic overseers. As for consumers, they would be enlisted into digital sharecropping. Take Axie Infinity, the “play-to-earn” game once hailed as a crown jewel of Web3 and the metaverse. “Managers” in wealthy countries bought expensive NFTs, or non-fungible tokens (remember those?), then rented them to “scholars” in the Global South, who grinded for hours and hours in the game for a few pennies an hour, all in hopes of earning enough to one day become a manager with their own scholars. Was this a new economy? The future of the internet? Or the same old bitter taste? At the same time, a land grab for virtual real estate broke out. Speculators poured millions into Decentraland, The Sandbox, and other virtual worlds where land should, theoretically, be limitless and abundant. Yet the speculators imposed artificially limits, in hopes of inflating valuations of the digital real estate. This would allow investors to realize eyewatering returns on fundamentally worthless assets, like a slice of land in an abandoned virtual world. It would be akin to “buying property in Manhattan, but in a world where anyone could feasibly create an infinite amount of alternative Manhattans that are just as easy to get to. Which means the only reason for users to buy into this Manhattan is if it offers a better service than the others,” as Wired put it.  The humbling  Still, the emptiness did not deter Facebook, which rebranded as Meta on October 28, 2021, during Connect 2021, its annual developer conference.  During the October announcement of Facebooks pivot to the metaverse, Zuckerberg offered that “the last few years have been humbling for me and our company in a lot of ways. Thats one word for it. That year, whistleblower Frances Haugen testified that Facebook products had harmed children, torched our democracy, while reaffirming its complicity in genocide in Myanmar and in “literall fanning ethnic violence” elsewhere. On another front, Apple changed iPhone privacy settings so that users could opt out of being tracked for personalized adsMeta told investors the changes would cost it $10 billion of revenue in 2022. The impact may have been so steep that the firm is currently accused of “deliberately bypass[ing] privacy rules on Apple iPhones in a bid to boost revenues.” Amid all this came the metaverse Hail Mary: A transparent, desperate rebrand to sell the promise of “presence” in a virtual world. The pivot was about building a “total service environment”a closed garden where consumers spend all day exclusively using one firm’s goods and services, a new world where Facebook was not seen as a parasite, but understood to be the landlordthe benevolent god watching over everything. “We should all be concerned about how Facebook could and will use the data collected within the metaverse,” warned Bree McEwan, a VR researcher.   The physical world was becoming increasingly hostile to Metas relentless profit-seeking. Before Zuckerberg preached democratization, Meta spent the past few years busy at work on patents aimed at optimizing ad delivery through eye-tracking, gait analysis (to identify users by how they walk), and haptic feedback suits monitoring heart rate and emotional arousal. Parents and children were raising concerns about its impact on mental health and social relations. European regulators and American competitors were implementing changes that thwarted data extraction.  Rise and fall Yet within a year of the rebrand, there was already trouble in (digital) paradise. By October 2022, Meta’s flagship virtual-reality game, Horizon Worlds, proved so buggy and unpopular that it was placed on “quality lockdown.” There was a time when Horizon Worlds claimed to have 200,000 monthly users (walking back claims of 300,000) and hoped to hit 500,000 by the end of the year. But by August 2023, it wasn’t even clear if there were more than 1,000 daily active users. Other virtual worlds like Decentraland and The Sandbox appeared to fare even worse. Some may insist that we cant learn too much from the rise and fall of the metaversethat it and Meta, more generally, are rogue mutations, aberrations from normal technological development or even from capitalism itself. But Meta is, actually, a more straightforwardly boring company than some critics might have you think.  Facebook enthusiastically became Meta, and patented surveillance tools were adopted as a means to an end: making more and more of the rhythms of human life legible to markets. This is old wine in new bottles. From its earliest days, surveillance has helped minimize capitalist dysfunction by regimenting labor, stimulating consumer demand, satiating Wall Street’s hunger for reliable returns, and indulging the security states demand for total information awareness.  Meta has been on a vision quest for business ventures that might rival (or bolster) its core advertising business ($51.2 billion Q3 25, up 26% year-over-year). It tried and failed to take on the global financial system with a cryptocurrency called Libra, before stripping it down and selling what remained. It tried and failed to enter hardware with Building 8, which became Portal, which became nothing. Lacking his own currency or device, Zuckerberg made a bet that he could graft a virtual interface onto the digital and physical world (while pocketing a few more advertiser bucks along the way). Aberration vs. symptom If you are reading this in the year 2,025 A.D., you may have noticed there are many similarities between our former inevitable future (the metaverse) and our current inevitable future (generative artificial intelligence). While the word “metaverse” was not uttered once on Meta’s most recent earnings call, executives gushed about generative AI and anticipated “notably larger” growth in capital expenditures in 2026 than 2025 driven primarily by the AI infrastructure overbuild. The company expects to lose $72 billion on artificial intelligence through 2025. Reality Labs is expected to reallocate some metaverse funding to Meta’s Ray-Ban smart glasses pitched as a new AI hardware productthat have seen huge growth in sales, even as the public galvanizes against the return of glassholes.  There is the matter of narrative. The metaverse was hailed as “the successor to the mobile internet,” whereas artificial intelligence is “the next general-purpose technology” that will revolutionize human civilization. Just as the metaverses future was so obviously entwined with surveillance and enclosure, so too is the project of remaking the digital world for AI agents regardless of whether they will ever exist, let alone work. There is the tiny problem of the numbers. The metaverse got multi-trillion dollar TAMs by reclassifying all digital activity; artificial intelligence gets multi-trillion dollar GDP contribution estimates by assuming unprecedented productivity improvements and sidestepping questions about the $2 trillion in revenue it needs by 2030 to justify capital expenditures on AI infrastructure. There is also the burning question of demand. In the metaverse era, startups offered crypto-tokens and complicated (Ponzi) schemes to artificially inflate demand. Today, tech firms are “investing” billions in AI startups but requiring those dollars be spent on the investor’s own cloud compute. Subsidizing your own revenue growth to impress Wall Street and create the illusion of organic demand is a tale as old as our tech sector’s origins. How will it go this time? And then there is the question of the fate of our physical world. Intel estimated the metaverse might have required a thousandfold increase in computing capacity, powered by data centers whose energy and environmental costs would be excluded from glossy demos and deks. The metaverse also prominently featured cryptocurrency, which itself demanded substantial amounts of energy. One White House report notes that “from 2018 to 2022, annualized electricity from global crypto-assets grew rapidly, with estimates of electricity usages doubling to quadrupling” landing somewhere between 120 and 240 billion kilowatt-hours per yearon the lower end, thats more than the entirety of Argentina, but on the higher end this would rival Australias electricity usage.  Had Meta succeeded, we wouldve built out much more energy-intensive computational infrastructure with a growing ecological cost. But we also wouldve fleshed out supply chains to extract and deliver critical mineralsmeaning we would likely intensify child and slave labor that already prominent figures into these enterprises. A good thing, then, that Meta abandoned this path.  Ironically enough, Nvidia offers a bridge between the two worlds: the fusion of the dead metaverse and the living generative AI hype in the “Omniverse.” In The New Yorker‘s 2023 profile of Nvidia chief executive Jensen Huang, he shows off “Diane,” a hyper-realistic avatar with blackheads on her nose and an uncanny shimmer” in her eyes. Were working on that, the specialist shares with the reporter. The goal is to speak whole universes into existence. The writer “felt dizzy” and shared that “I thought of science fiction; I thought of the Book of Genesis.” If that reaction is any guide, Nvidia may well succeed with its proselytizing where Meta failed.  It would be a mistake to simply celebrate the death of the metaverse. Instead, we should understand why such a delusional fervor took hold so that we can inoculate ourselves as the next one spreads. 


Category: E-Commerce

 

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