Xorte logo

News Markets Groups

USA | Europe | Asia | World| Stocks | Commodities



Add a new RSS channel

 
 


Keywords

2025-01-07 05:00:38| Engadget

While parent company Dell is doing a big rebrand of its entire PC portfolio, at CES 2025 Alienware is sort of returning to its roots by bringing back the classic Area-51 name back for its new flagship laptop line. Available in 16- and 18-inch versions, the resurrected Area-51 gaming notebooks feature what Alienware is calling a brand-new industrial design. Though if you look closely, you can see some similarities to existing systems like the x14 and x16. Both models sport a striking anodized liquid teal paint job with an almost iridescent quality. Around back, the companys Aurora lighting has been integrated into the rear of the system to create a striking gradient effect on the laptops thermal shelf. And as before, you still get plenty of customizable RGB lights on the inside including behind both the touchpad and keyboard. But the Area-51 laptops most distinctive feature might be its bottom, where Alienware has installed a Gorilla Glass window with an integrated vent to help manage airflow while also giving you a peek at the hardware inside. The company claims that thanks to its new thermal architecture, Area-51 laptops have 35 percent better airflow while being 15 percent quieter than before. Theres also a new hinge design thats meant to hide exterior components while still allowing for easy access and stability. Naturally, as Alienwares latest flagship gaming laptops, the new Area-51 notebooks should offer top-notch performance thanks to support for up to Intel Core Ultra 9 275HX CPUs, 64GB of RAM (at up to 7200 MT/s, the highest yet on any Alienware laptop), 12 TB of PCIe Gen 5 SSD storage and next-gen NVIDIA RTX 5090 GPUs. More specifically, both models can handle up to 175 watts of total graphics power with an additional 105 watts dedicated to the CPU. Unfortunately, the devices I played around with were mostly locked down, so I wasnt able to play games or meaningfully test their processing power. That said, as the two launch systems for a new generation of laptop design, theres a lot to like about Alienwares revamped Area-51 laptop line. I absolutely love the new color, which is closer to emerald than teal in my opinion. Meanwhile, having up to 280 watts of total device power means theres no shortage of computing oomph. I even like the glass panel on the bottom, though I do wonder how much extra weight that added compared to sticking with aluminum like on the rest of the system. Thats because at 7.6 pounds for the 16-inch model or a whopping 9.8 pounds for the 18-inch version, these things definitely arent light. The other concern is that with high-end launch configurations starting at $3,199 when they go on sale sometime in Q1, theyre not exactly affordable either. However, Alienware says that less expensive entry-level models will arrive later starting at a more reasonable price of $1,999.This article originally appeared on Engadget at https://www.engadget.com/computing/laptops/alienware-revived-its-area-51-laptops-with-serious-performance-and-far-out-designs-040038956.html?src=rss


Category: Marketing and Advertising

 

Latest from this category

17.10AI Update, October 17, 2025: AI News and Views From the Past Week
17.10South African health insurer rewards customers for hitting their sleep goals
16.10The 40 Brands US Customers Feel Most Loyalty Toward [Infographic]
16.10From Reach to Relevance: How B2B Marketers Are Rewriting the Advertising Playbook
16.10New merit badges prepare Scouts for AI and cybersecurity
15.10The Top Challenges SMB Marketers Face With A/B-Testing
15.10If AI Can't Find You, Neither Can Your Customers: How AI Is Changing the Rules of Brand Discovery
15.10Can scent make us more social? This fragrance tech thinks so
Marketing and Advertising »

All news

18.10Signature Global raises Rs 875 cr via debentures to reduce debt, expand business
18.10Punjab National Bank Q2 results: Net profit grows 14% YoY, NII witnesses marginal dip
18.10IndusInd Bank Q2 results: Bank slips into Rs 437 cr loss against net profit year-ago, NII drops 17% YoY
18.10Looking to invest in gold and silver this Dhanteras? Here is what experts say
18.10Diwali 2025 picks: Top 10 smallcap stocks with up to 36% upside to bet on this Samvat 2082
18.10ICICI Bank Q2 results: PAT rises 5% YoY to Rs 12,359 cr, NII grows 7%
18.10This week in business: Cinnamon scares, AI badges, and golds big glow-up
18.10Building House of Highlights into a sports media powerhouse
More »
Privacy policy . Copyright . Contact form .