Xorte logo

News Markets Groups

USA | Europe | Asia | World| Stocks | Commodities



Add a new RSS channel

 
 


Keywords

2022-05-20 20:40:07| Engadget

Amazon tried a novel marketing strategy to get more eyeballs (or eyestalks) on a new Prime Video show: it beamed the first episode of sci-fi series Night Sky out of Earth's atmosphere. The company pulled off the stunt earlier today for what it's calling "the first-ever intergalactic premiere for a TV series."Satellite services companies SES and Intelsat used their ground stations and geostationary satellites to send the episode beyond the reach of our planet. Prime Video noted in a press release that the transmission won't be caught by broadcast satellites and sent back to terra firma, as is usually the case. "Theoretically, this makes the broadcast available to anyone open to receiving satellite signals 384,000 kilometers away from Earth and beyond the equivalent distance from Earth to the Moon," it said.Prime Video claims it's not only the first streaming service to send its content to space, but it marks the "farthest distance that a TV series has been intentionally distributed." The episode was transmitted using Ku- and C-band frequencies, which are often employed for satellite TV, media distribution and communications. So if there's anyone or anything out there with the right gear, they'll be able to catch the first episode of what sounds like an intriguing series.Night Sky premiered on Prime Video today. It centers around a couple (played by Sissy Spacek and JK Simmons) who've been hiding a secret for years: there's a chamber buried in their backyard that links to a deserted planet. However, everything changes when a young man (who they believe may be an alien) enters their lives.


Category: Marketing and Advertising

 

Latest from this category

30.01Apple just reported its best-ever quarter for iPhone sales
30.01Using underground robots, Goods will have groceries ready for pickup in 2 minutes
29.01Amazon discovered a 'high volume' of CSAM in its AI training data but isn't saying where it came from
29.01Elon Musks SpaceX and xAI are reportedly holding merger talks
29.01Publishers are blocking the Internet Archive for fear AI scrapers can use it as a workaround
29.01Waymo begins service at San Francisco International Airport
29.01Apple acquires Q.ai for a reported $2 billion
29.01Music publishers sue Anthropic for $3 billion over flagrant piracy
Marketing and Advertising »

All news

30.01This very expensive fleece is making waves for looking like startup swag
30.01Why Sabrina Carpenter is eating Pringles at the Super Bowl
30.01Can AI make life easier for working parents?
30.01EMS valuations, oil plays and Paytm in focus as Sabharwal stays cautious ahead of Budget
30.01Should you eat snow cream? Opinions differ on the social-media-fueled winter confection
30.01This whole AI thing is simpler than you think
30.01What a thaw of the 'ice age' with China means for the UK economy
30.01Reid Hoffman says business leaders must speak up
More »
Privacy policy . Copyright . Contact form .