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Eileen Gu, the 22-year-old Chinese freeskier who just became the most decorated Olympian in women’s freestyle skiing, stood up for herself when speaking to a reporter at a press conference this week. In doing so, the skier unwittingly gave women everywhere an absolute masterclass in knowing their worth. The skier, who previously earned a gold medal and two silvers at the Beijing winter games in 2022, has earned two more silver medals at the current Milan Cortina games, becoming the most decorated athlete in her sport. And she’s not finished yetGu is still set to compete in the women’s halfpipe qualifier on Thursday and the halfpipe final on Saturday. The skier is also the only female freeskier to compete in three disciplines (slopestyle, halfpipe and big air) at the 2026 Winter Olympics. Regardless of the athlete’s incredible run thus far, a reporter asked Gu a question that raised some eyebrows on Monday. Most notably, Gu’s. The reporter asked the Olympian whether she was proud of her two new silver medals, or if she considered them to be “two golds lost.” The question seemed to minimize Gu’s incredible accomplishments in her sport, given her success. However, the athlete (who burst out laughing at first) did not shy away from making one thing abundantly clear: no one is going to cast a shadow over her or her achievements. Gu launched into an articulate and fierce response that was brimming with self-assuredness. Im the most decorated female freeskier in history, I think thats an answer in and of itself,” she began. How do I say this? Winning a medal at the Olympics is a life-changing experience for every athlete. Doing it five times is exponentially harder because every medal is equally hard for me, but everybody elses expectations rise, right?” She continued: The two medals lost situation, to be quite frank with you, I think is kind of a ridiculous perspective to take. Im showcasing my best skiing, Im doing things that quite literally have never been done before so I think that is more than good enough, but thank you. The exchange was nothing short of extraordinary. Not just because the question was, well, embarrassing (for the reporter), but because it showed that you can be the most decorated female athlete in your sport and still have your accomplishments diminished. More frustratingly, it’s hard to imagine a male athlete being asked if he considered his Olympic medals a failure. Still, the phenomenon of diminishing women’s most incredible accomplishments isn’t new. In fact, most successful women experience it at some point. According to a 2023 study led by Women of Influence+, women in the workplace feel persistently penalized for being ambitious. In a survey of 4,710 respondents across 103 countries, over 86% of women said they experienced being undermined, cut down, or diminished due to their success. Who is doing the cutting down? When it comes to successful women, usually, a man. Specifically, it’s male leaders who are the most likely to dim women’s accomplishments, the survey found. For women, that’s part of why being at the top of your game can feel like a blessing and a curse. Because while women often feel they have to work harder than men to get recognized, earning their keep can also come with this unpleasant side effect. Thankfully, Gu just showed us exactly how to stand tall, own our success, and name our accomplishments in the face of dismissal. Because, whether you’re on top of a mountain, or starting at the lowest rung in the officethere will likely be someone who doubts you no matter what. Knowing your worth is the only surefire way to win.
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E-Commerce
For all the talk from employers who claim to understand the needs of working parents, childcare benefits remain elusive in many workplaces. Surveys have repeatedly shown that employees strongly value these benefits, which can run the gamut from childcare subsidies to backup care options. As working parents have demanded more from their employers, these perks have grown in popularity in certain workplaces, alongside more generous parental leave policies. But the companies that offer childcare benefits are still in the minority. The latest edition of an annual study from national childcare provider KinderCare compiled in partnership with the Harris Poll finds that one in three employers do not offer any kind of childcare benefits. And yet, the vast majority of parents surveyed85%said childcare benefits were essential, on par with health insurance and retirement benefits. Childcare ranks as a top-three benefit Of the more than 2,500 respondents, 70% expressed that health insurance was the most crucial workplace benefit, while 56% cited paid time off. But childcare ranked just after healthcare and PTOmaking it one of the top three benefits that was most important to working parents. For a quarter of low-income parents, childcare was actually the leading benefit. Even when companies do offer childcare benefits, however, many working parents find that there is little clarity around what that means for them. Over half of the people surveyed said it was difficult to understand my current childcare benefits, while 71% claimed their employer rarely highlights support for working parents. In fact, 69% said it was a red flag if a company did not broach the subject of support for parents during a job interview. Less support equals more pressure These findings underscore the bind many working parents find themselves in, as they struggle to juggle their caregiving responsibilities and cover the sky-high cost of childcare. A growing number of parents now expect their employers to help them bridge the gap, in no small part because raising children can take a toll on their careers and require a job with more flexibility. KinderCare found that over 60% of people surveyed would reduce their hours or take on a less demanding jobor had already done sodue to their childcare needs. That was even more common among low-income parents, with 80% of them saying they had switched jobs or would consider doing so because of childcare issues. Younger parents who identified as Gen Z were also more likely to make career changes to accommodate having children. Two-thirds of parents say that unreliable childcare has had an impact on their productivity at work, while about three in four parents say that even jobs with more flexibility still put implicit pressure on them to be always available. Women bearing the bruntagain The lack of adequate support is impacting plenty of working parents, as this study makes evident: Over half of the parents surveyed by KinderCare claim to be searching for new jobs that promise better childcare benefits, and 60% worry they will have to dial back work commitments to accommodate their parenting duties. But it is women who often bear the brunt of caregiving responsibilitiesand, in turn, tend to get penalized in the workplace for those obligations. During the pandemic, many women were forced to step away from work when their childcare arrangements fell through and schools went remote, which left them struggling to continue working while watching their children. After years of a strong recovery, working mothers seem to be facing hurdles yet again, as childcare costs continue to climb and perks like remote work have slipped away; the Trump administration has also repeatedly targeted childcare funding for low-income families. In 2025, about 212,000 women exited the workforce between January and June; according to a Washington Post analysis, the number of working mothers between the ages of 25 and 44 dropped by nearly three percentage points. The December jobs report showed that 81,000 workers left the labor forceand an analysis by the National Womens Law Center revealed that all of those workers were women. Theres a lot at stake for companies that fail to invest in childcare benefits or support workers who are parents, between employee turnover and declining productivity. In the KinderCare study, nearly 80% of people surveyed said they would be more loyal to their employer if they felt more supported as parents. As working parents increasingly look to their employers to help navigate childcare challenges, companies have an opportunityand perhaps a responsibility, too, to try and retain some of their best workers.
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E-Commerce
The Reeses brand just took a hit from an unlikely source: the descendant of its founder. In 1919, H.B. Reese created his eponymous candy company. In 1928, he invented the flagship peanut butter cups that would define his brand, and in 1963, his sons sold the company to The Hershey Co. Now, H.B. Reeses grandson Brad Reese is standing up for his grandpas original recipe, alleging that Hershey has replaced a portion of Reeses Peanut Butter Cups key ingredients with lower-quality alternatives. Reese addressed Hershey via a LinkedIn post on Valentines Day that has since gone viral, claiming that the company now uses compound coatings instead of milk chocolate, and peanutbutterstyle crmes instead of peanut butter. How does The Hershey Company continue to position REESES as its flagship brand, a symbol of trust, quality and leadership, while quietly replacing the very ingredients (Milk Chocolate + Peanut Butter) that built REESE’S trust in the first place? Reese asked in his post. In a statement to Fast Company, Hershey defended its recipes, saying that Reeses Peanut Butter Cups are made the same way they always have been, from milk chocolate and peanut butter. As weve grown and expanded the Reeses product line, we make product recipe adjustments that allow us to make new shapes, sizes and innovations that Reeses fans have come to love and ask for, while always protecting the essence of what makes Reeses unique and special: the perfect combination of chocolate and peanut butter, Hershey said. But Hershey consumers across social media are siding with Reese, claiming that theyve noticed the difference in taste across Reeses products and lamenting the apparent decline of their favorite candy. “I love my Reese’s but I stopped eating them last Halloween because that’s when I noticed a big change. They got mad nasty. The chocolate was off and the peanut butter got really grainy and disgusting,” one user shared. he's absolutely right. they are different. started realizing it when little kids in our classrooms started wasting them or not picking them from the treat jar UNLESS they were the Miniatures. we thought we got a stale batch, then tried different sizes. the only way to describe https://t.co/20dWSUrzAp— Sassington, M.C. (@MissSassbox) February 18, 2026 I have been saying this for years and no one believed me https://t.co/Gvmfruui5e— Jessica Smetana (@jessica_smetana) February 19, 2026 I love my Reese's but I stopped eating them last Halloween because that's when I noticed a big change. They got mad nasty.The chocolate was off and the peanut butter got really grainy and disgusting. They just weren't the same anymore. I didn't ask for any for Christmas either. https://t.co/dVeGsgauNs pic.twitter.com/YdJ4hzC8AK— Southern Fried StoNerD (@southernstonerd) February 19, 2026 Others took Reeses claim as evidence that the enshittification phenomenon is coming not just for our online platforms, but for our candy. Why is so much of the stuff we all grew up with slowly getting shittier with each passing year? https://t.co/1k6v89dd1Z— Oliver Jia () (@OliverJia1014) February 19, 2026 EXCUSE ME WHY HAVEN'T WE HEARD ABOUT THIS YETTHE ENSHITIFICATION MARCHES ON https://t.co/HHMxoLcP3Y— mastaprincess (@mastaprincess) February 19, 2026 Reese himself also offered a firsthand account in an interview with the Associated Press. He tried a new Valentines Day-themed product, Reeses Mini Hearts, but ultimately threw out the bag. The candys packaging seemed to affirm Reeses suspicions, listing chocolate candy and peanut butter creme as primary ingredients, not milk chocolate and peanut butter. It was not edible, Reese told the AP. You have to understand. I used to eat a Reeses product every day. This is very devastating for me. He added that Hershey should take a cue from its own founder, Milton Hershey, who famously said, Give them quality, thats the best advertising. I absolutely believe in innovation, but my preference is innovation with quality, Reese said.
Category:
E-Commerce
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