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You know you’ve said it. We all have. Mmm, that looks so deliciousI want to try some! That’s because when it comes to what we eat, it’s not just a matter of taste. What foods and drinks look likethe colors we see before the first morsels or sips hit our taste budshave mattered to people for millennia. And nowhere has that been more blatant than the American food palate, where the visual spectrum we choose from includes not only the primary colors but artificial ones that nature couldn’t even dream up. For well over a century, food manufacturers in the United States have used synthetic dyes in their products as part of their production and marketing efforts. Often, it’s been in hopes of making a mass-produced food look as fresh and natural as possible, reminiscent of the raw ingredients used in its production. In other cases, it’s been about making an item look interesting or distinctive from competitors, like candies or desserts in an electric blue or neon pink. Think blue raspberry Slurpee” or Flamin’ Hot Cheetos. It hasn’t been without controversy. Over the decades, there have been pushback and government regulation over just how food and drink have been colored, most recently with the decision last month from the federal Food and Drug Administration to ban red dye No. 3 from foods and oral-ingested drugs because of concerns over a possible cancer risk. But no one’s calling for food NOT to be colorful. That’s because there’s no escaping the importance of what we see when it comes to what we eat, says Devina Wadhera, faculty associate at the College of Integrative Sciences and Arts of Arizona State University. Your first sensory contact, if your eyes are open, is going to be sight, she says. Thats going to be the first judgment were going to make. Visual appeal is pivotal The food manufacturers of the late 19th century knew they had to get the visual appeal right. It was part of their marketing, as a shorthand to encourage brand recognition, to make consumers feel comfortable about quality and overcome worries (or realities) about spoilage as food production became industrialized, says Ai Hisano, author of Visualizing Taste: How Business Changed the Look of What You Eat. Synthetic dyes helped overcome problems like foods losing color in the production process and helped make foods look more natural, she says. Then, over time, dyes were deployed to make foods look fun and appealing to audiences like young children. (That doesn’t mean manufacturers didn’t sometimes use colorants that could even be deadlyhence the reason there’s regulation.) She pointed to the mid-20th century example of cake mixes, which reduced the amount of effort required to bake a cake at home because most of the ingredients were already included. Food companies began promoting colorful icing for the cakes as a way women baking at home could kind of present their personality even though they are making a premixed cake, Hisano says. We become conditioned to coloring The connections we make between colors and foods are learned, Wadhera says. Throughout our lives, we make associations which mean things. Cake is associated with birthdays. Ice cream is associated with parties and good times, so everything is associative learning. Color is one of those things that we have this tendency to learn about different flavor pairings. She gave the example of the spate of products like chips and other snacks that are marketed as having an extra kick. Often theyre super red because (companies are) trying to say, Hey, this is going to be spicy because theyre trying to get to this sensation or perception that this is going to be really spicybuy it. The connections that we make between color and taste can also change according to the context, says Charles Spence, professor of experimental psychology at the University of Oxford. A blue liquid in a plastic cup in a bathroom? Could be minty mouthwash. The exact same color liquid, in a bar, held in a rocks glass? Could be bitter gin. Different cultures around the world also have different color associations, he says, although it’s fairly constant across geographies that the more vivid a color is, the more intense people assume the flavor will be. It can even extend past the food itself to the colors involved in its presentation, Wadhera says, pointing to research showing people eating different amounts or preferring certain foods linked to the colors of the dishes used to serve them. And much of the time, she says, people aren’t necessarily aware they’re doing it. Theres a lot of things with color that you can manipulate and affect judgments, she says. You dont think of it, though. . . . We make automatic judgments on the food and we dont even realize it. By Deepti Hajela, Associated Press
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This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Whens the last time you fielded a tech support call from a parent? You want your parentsor anyone you supportto benefit from email, photo sharing, and video calls. You also have to protect them from scams, malware, and unnecessary complexity. Or maybe you are that parent and want to stay safe online. Either way, todays post aims to support you. I periodically help my parents make sense of confusing WebEx conferencing instructions or Microsoft Word settings. So when Wonder Tools reader and tech expert Paul Schreiber offered to write a guest post based on his professional and personal experience, I welcomed his input. Below he outlines specific hardware recommendations, security steps, and practical tips you can implement today. The next section of this piece is by Paul. Paul’s advice Over the past few years, Ive helped my parents and some friends parents stay safe online. Here are some things Ive found work well. Skip the computer Many folks dont need a powerful computer. They just need access to email, messaging, and the web. An iPad or Chromebook for around $300 provides this (along with thousands of apps), while reducing the burden of maintenance. . . . or pick a simple one A MacBook Air is a great choice if they do need a computer. Theres less malware and Apple provides a single, simple source of support. No need to worry about separate or conflicting instructions from hardware and OS manufacturers. Plus, if they already have an iPhone, the Air works with it seamlessly. Replace the router Replace their current router with one or more eero devices. Eeros: Automatically connect to each other in a mesh for large homesno more clunky extenders with separate network names. They also work for apartments with thick walls Automatically configure themselves with the right network settings Automatically stay up-to-date Can be monitored and administered remotely from your phone Add guardrails Make yourself the admin. When setting up the computer, create two accounts: One for yourself, with administrative rights A standard account for your parent If they accidentally install adware or other junk, it will only affect their account, not the whole computer, and itll be easier to remedy. Install an ad blocker Ads slow down the page and trick people into installing malware. I recommend the free uBlock Origin for Chrome, Firefox, and Edge. (Note: avoid the similarly named uBlock.) For Safari, consider buying 1Blocker, Wipr, or AdGuard. Set up a family account Apple (iCloud+) and Google (Google One) both sell cloud storage that can be shared with your family. For about $10 per month, you ensure everyones device is backed up and their photos are synced. You can also share some apps without repurchasing them. Make yourself the recovery contact Add your email and phone number as a recovery contact (Apple, Google) for your parents important accounts. This lets you help when they forget their password. It also lets you reset it if they become incapacitated or die. Set up legacy contacts Unlike recovery contacts, legacy contacts control an account after someone dies. Setting these up gives you legal permission to access the account. Each service handles it differently, so read instructions from Facebook, Apple, and Google carefully. Today is trash day Go through your parents computer and/or phone. Delete unused apps. Clean up the downloads folder, removing installers (such as .pkg and .dmg files) as well duplicate or outdated files. Passwords Passwords are a pain. Good news: You no longer need to memorize them. With a password manager, the only two passwords youll need to remember are those for your computer and your email. Your password manager will automatically create hard-to-guess passwords and fill them in for all other logins. It wont fill your password in on sites trying to steal your information. Set up password autofill and teach them to use it Spend a few hours using Chrome, Safari, Firefox, or 1Password to generate new passwords for their 25 most important sites Share key account passwords with yourself Final Tips If you want personalized advice, visit Consumer Reports security planner. If your parents or relatives are easily duped by fake reviews, set up bookmarks for Consumer Reports, Wirecutter, the Good Housekeeping Institute, Vetted, or other trustworthy review services. P.S. bonus toolsrecommended by Jeremy Print Friendly makes it easy to print anything online. Postlight Reader removes clutter from articles, making reading easier. Permission Slip is a free app from Consumer Reports that helps you learn what companies are collecting data about you or your parents or children. You can send a request that they stop selling your personal info. Consumer Reports testing found that paid data removal services often fail to fully scrub personal information from people-search sites. Ive been testing Incogni, which wasnt assessed in that report. So far its been helpful in requesting that data brokers erase information about me that theyre storing and selling. See the big data broker opt-out list for more info. CleanMyMac is a simple Mac app that makes it easy to remove old installers, duplicate files, and other files cluttering up your computer or taking up space. Ive used it for a few years and recommend it. Yorba is another promising new service in beta. It can help in several ways: Unsubscribe from emails. Wipe old unused accounts and associated logins. Cancel subscriptions you forgot about. Its free to start. This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here.
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The waters of Cape Cod Bay are coming for the big brown house perched on the edge of a sandy bluff high above the beach. It’s just a matter of when. Erosion has marched right up to the concrete footings of the multimillion-dollar home where it overlooks the bay. Massive sliding doors that used to open onto a wide deck, complete with hot tub, are now barricaded by thin wooden slats that prevent anyone from stepping through and falling 25 feet to the beach below. The owner knew it. He removed the deck and other parts of the house, including a small tower that held the primary bedroom, before stopping work and falling into a standoff with the town. He’s since sold the place to a salvage company that says it won’t pay for work. Officials in Wellfleet worry the home’s collapse will damage delicate beds in their harbor where farmers grow oysters that are among New England’s most prized. A report commissioned by the town projects if nothing is done, the 5,100-square-foot home will tumble into the bay within three yearsand possibly much sooner. Its certain fate is a reminder of the fragility of building along the cape, where thanks to climate change sea level rise has accelerated in recent years. I mean, the cape has always been moving, said John Cumbler, a retired environmental history professor who also serves on the Wellfleet Conservation Commission. “The sand is moving.” History of the home The house was built in 2010 on Cape Cod on the bay side of the peninsula. Its original owners, Mark and Barbara Blasch, sought permission from the commission in 2018 to build a 241-foot-wide seawall to stave off erosion. The commission’s seven membersall volunteersrejected the seawall on the grounds that it might have unintended effects on the beach and the way water carries nutrients in the bay. They also questioned whether it would actually save the house. The property is within Cape Cod National Seashore. The National Seashore Administration supported rejection of the seawall because of the critical location within the seashore and Wellfleet Harbor area, including critical habitat and valuable shellfish operations. The Blasches appealed the rejection in state district court and lost. An appeal to the state’s Superior Court is pending. A New York man, attorney John Bonomi, bought the house in 2022 for $5.5 million, even as its future was in doubt. Bonomi’s attorneys declined to comment for this story. Threat to the bay and oyster beds A report prepared for Wellfleet last year by Bryan McCormack, a coastal processes specialist with the Woods Hole Oceanographic Institution Sea Grant, estimates that the bluffs are eroding at a rate of 3.8 to 5.6 feet a year. The report estimated collapse in up to three years, but likely sooner. The report said a collapse could send debris into Wellfleet Harbor, where the town’s namesake oysters, well-known to shellfish lovers, take two to three years to reach maturity. The house has a lot of fiberglass insulation in it. It has toxic material in it,” Cumbler said. If that toxic material gets into Wellfleet Harbor, which is where the currents will take it, it could endanger the oyster industry in Wellfleet, our major industry outside of tourism. Standoff over what to do with the house Bonomi “came to us back in October and said, yes, we understand the house is in danger of falling into the sea, and we will give you a plan by January for what we will do with the house, Cumbler said. We asked for a plan to remove it from the danger. That plan was supposed to be presented at the commission’s January meeting. But Bonomi’s attorney, Tom Moore, wrote to the town in December to say Bonomi had sold the house to CQN Salvage, a company incorporated in October, that Moore was also representing. Moore wrote that the town “is on notice to take whatever steps it deems prudent to prevent the collapse of the embankment and the other consequences of further erosion. CQN Salvage is ready to work alongside the town in such efforts but will not fund them. It’s not clear who owns CQN Salvage. Its incorporation records in New York state don’t list any officials. Moore declined to speak with The Associated Press. At the January meeting, Moore appeared by video and told the commission that the bare minimum estimate to remove the house was at least $1 million. So, you plan to do nothing and allow it to fall into the water?” Lecia McKenna, the town’s conservation agent, asked Moore. I plan to ask you to not let it fall into the water, Moore responded. The commission voted to extend to June 1 the deadline to comply with its enforcement order. Wellfleet is left to watch and wait For now, the town is left to simply watch the house. When the AP recently visited the site, 20 mph winds were hitting the bluffs and sand could be seen trickling down. The sea level at nearby Falmouth has risen 11 inches in the past 90 years, but the pace is accelerating. An AP analysis of data from the National Oceanic and Atmospheric Administration found the sea level around Cape Cod between 1995 and 2024 was rising at an annual rate of 0.16 inch faster than the prior 30-year period. McCormack, the Woods Hole specialist who prepared the report for the town, said it’s difficult to attribute erosion at a single property to climate change and sea level rise. And he said Cape Cod has been eroding for tens of thousands of years. But he said the bluffs have receded 54 feet since 2014, and the erosion rate over the past decade has exceeded long-term rates published by the Massachusetts Office of Coastal Zone Management. By Andre Muggiati, Associated Press AP data journalist Mary Katherine Wildeman contributed to this report. The Associated Presss climate and environmental coverage receives financial support from multiple private foundations. AP is solely responsible for all content. Find APs standards for working with philanthropies, a list of supporters and funded coverage areas at AP.org.
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