Xorte logo

News Markets Groups

USA | Europe | Asia | World| Stocks | Commodities



Add a new RSS channel

 
 


Keywords

2024-12-04 23:21:45| Engadget

Peloton is continuing to expand into products other than stationary bikes and treadmills with a new strength training app called Peloton Strength+. The iOS-only app will give current and future Peloton subscribers access to audio-guided strength workouts that can be performed at the gym. The fitness company initially started testing a beta version of the app in September, which Peloton says informed features like bookmarking custom workouts and the ability to swap and reorder movements. The final version also includes a tool for generating new workouts based on how much time you have, your experience level, or available equipment, instructional how-to videos and in-ear coaching to keep you on track while youre working out. Like many other fitness apps, Strength+ can also connect to an Apple Watch to display metrics like your heart rate and calories burned and let you log weights and reps from your wrist. None of these features are radically different from what you can get from other popular apps like Fitbod or SmartGym, save for Pelotons focus on audio and the companys roster of popular fitness instructors. In the years following the pandemic, Peloton has struggled to adjust to the changing demand for its subscription hardware. Not everyone wanted a Peloton Tread or Bike in their living room when the option to pay less to use one in public became available. Peloton has tried various strategies to recapture its popularity since then, making it possible to access Peloton workouts without expensive hardware, launching a fitness-tracking camera called Guide with a strength workout focus similar to Strength and even selling a rowing machine. Nothing has matched the sales highs the company experienced during the pandemic. Selling subscriptions to the Peloton app and Strength+ seems like a viable way to grow in the inevitable future where most people dont care about Peloton hardware. Peloton Strength+ will be available for a limited time at $1 per month for the first six months. Afterward, a subscription to Strength+ will cost $9.99 per month. Current Peloton All Access, Guide, and App+ subscribers can use Strength+ at no additional cost.This article originally appeared on Engadget at https://www.engadget.com/apps/peloton-is-introducing-a-new-audio-focused-strength-training-app-222145376.html?src=rss


Category: Marketing and Advertising

 

Latest from this category

06.11The Top Workplace Tools Creating Friction and Lost Time [Infographic]
06.11How SMB Marketers Can Turn AI Hype Into Reality With Voice AI
06.11Why Do Large Language Models (LLMs) Love Press Releases?
06.11Seoul transforms subway stations into convenient hubs for the citys runners
05.11How Will AI Impact Marketing and Ad Agency Headcount?
05.11Implementing ABM? Why a Customer Advisory Board Should Be Step One
05.11Montreal doctors can now write patients a prescription for a symphony concert
04.11Software Buying Experiences Online: What Buyers Want From Sellers
Marketing and Advertising »

All news

07.11Friday Watch
07.11Texas sues Roblox for 'putting paedophiles and profits' over safety
07.11Trump hosts Central Asian leaders as US eyes sources for rare earth metals
07.11Pine labs rakes in money, but profitability a concern
07.11Adani Enterprises to spread Rs 25,000-cr rights issue over 4 tranches
07.11Fortis, Siemens, Paytm and GE Vernova join MSCI India index
07.11SBI, French partner Amundi to divest 10% in SBI Funds via IPO
07.11Elon Musk plans Tesla mega AI chip fab, mulls potential Intel partnership
More »
Privacy policy . Copyright . Contact form .