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TripAdvisor has entered into a partnership with Perplexity to offer a human touch to the AI company's hotel information. Through this deal, listings for hotel searches on Perplexity will now include summaries of information from TripAdvisor explaining why they were included in the results. Ratings, perks and images from TripAdvisor will also appear on Perplexity. "From the Tripadvisor side, they provide an up-to-date trustworthy source of information that we sync regularly," Perplexity cofounder Johnny Ho told The Verge. "On the fly, well index and retrieve the right results depending on the user intent of the query." The results of this partnership are live now on Perplexity's website and will roll out soon to the company's mobile apps. According to the press release, the pair of businesses will continue to make improvements to their collaboration over the next three years. A lot of money probably changed hands for this deal, but no financial details were shared. Last summer, Perplexity announced plans to add an ad revenue program to its AI-powered search engine. The company has drawn accusations of plagiarism and copyright infringement from several publishers, including The New York Times, Condé Nast, The Wall Street Journal and the New York Post.This article originally appeared on Engadget at https://www.engadget.com/ai/perplexity-will-now-show-hotel-information-from-tripadvisor-202923788.html?src=rss
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Marketing and Advertising
As Mercedes-Benz prepares to add NACS ports to new models this year, the automaker is opening access to the Tesla Supercharger network for its existing EVs. Starting in February, authorized Mercedes dealers will offer a free software update for US-based EV owners that opens the gates to the network of over 20,000 North American Supercharger stations. In Q1 2025, dealers will sell a $185 adapter for existing models to get in on the fun. Mercedes-Benz is the latest automaker to adopt NACS now that Teslas charging tech has established itself as the standard. Other manufacturers following suit include Ford, Nissan, GM, Honda, Subaru, Volkswagen, Audi, Porsche you get the drift: Its basically everyone. To borrow a dated 20th-century metaphor, NACS has essentially become the VHS to CCS Betamax. Canadian Mercedes-Benz owners arent left out, but theyll have to wait a little longer. The automaker says the software update will arrive there later in 2025. Meanwhile, the adapter will be available in Canada in Q2. Mercedes says it will add the Supercharger network to its me Charge service, which enables a streamlined Plug & Charge functionality: Plug your EV in, it starts automatically and your payment is processed automatically in the background. (Neat!) Mercedes will also add Superchargers to its Navigation with Electric Intelligence system that makes it easy to get turn-by-turn directions to the nearest station. It also lets you filter your search by charging type and view real-time charger availability, status and pricing. The automaker says it will contact EV owners to schedule the software update. Mercedes dealers will also reach out when the $185 NACS to CCSI DC fast charging adapters are available.This article originally appeared on Engadget at https://www.engadget.com/transportation/evs/mercedes-benz-evs-will-get-access-to-teslas-supercharger-network-next-month-201502092.html?src=rss
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Marketing and Advertising
The long-awaited Assassins Creed Shadows has been delayed yet again, according to a press release. It was supposed to come out on February 14 but Ubisoft has moved the release date to March 20. This is actually the second time it was delayed. It was originally supposed to come out in time for the 2024 holiday season. The stated reason is the same as the last delay. The developers say theyre using the extra time to continue polishing the game, which has previously been described as "the biggest entry in the franchise. Ubisoft says it has been continually checking player feedback from the community and making changes accordingly. Assassins Creed Shadows now releases March 20, 2025. pic.twitter.com/wTPzY0oiHy Assassin's Creed (@assassinscreed) January 9, 2025 However, Variety suggests that another factor could be at play here. Ubisoft is officially preparing itself to be sold, which has been rumored for a while now, and likely wants Assassins Creed Shadows to be a bona-fide hit to entice would-be buyers. Star Wars Outlaws was a (relative) dud, which didnt add many transformational strategic and capitalistic options to extract the best value for stakeholders. That language is from todays press release. While wrapped up in corporate mumbo-jumbo, this is likely good news for gamers. Modern AAA developers, aside from Nintendo and a few others, like to release bug-infested nightmares and charge folks $70 for the privilege. This could ensure that the Japan-set Assassins Creed Shadows ends up being one of the better entries in the franchise at launch, and not a few years down the line.This article originally appeared on Engadget at https://www.engadget.com/gaming/assassins-creed-shadows-delayed-again-until-march-20-194014830.html?src=rss
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