|
Sonos has given two of its audio products price cuts. The Era 100 smart speaker and Ray soundbar now retail for $199. The change offers new customers a $50 savings for the Era 100 and $80 on the Ray. Both speakers would frequently show up on sale, but Sonos has confirmed that this is a permanent pricing change for the products. These items have been available for a few years, so the price drop might signal that a refresh is in store for both. When it debuted in 2023, the Era 100 was an upgrade on the Sonos One, bringing overhauled touch controls and even better audio quality to the same cylindrical form factor. At $200, it's now selling for what the Sonos One cost, making it a solid choice for a home speaker. The Ray came out in 2022, offering a solid home theater performance without the most high-end audio or accompanying high-end price tag. This article originally appeared on Engadget at https://www.engadget.com/audio/speakers/sonos-cut-retail-prices-for-its-era-100-speaker-and-ray-soundbar-201049055.html?src=rss
Category:
Marketing and Advertising
It seems fitting that Nintendo didnt reveal the Switch 2s $450 price during its Direct stream this morning it would have just bummed everyone out. After spending an hour hearing about how the Switch 2 practically fixes almost every problem we had with the original console, and seeing teasers for exciting games like Mario Kart World, why spoil the good vibes with the harsh reality of market economics? Instead, Nintendo revealed the consoles price in the lowliest of media communications: A simple press release. My first reaction was shock. $450 for a mostly portable console? Thats the same retail price as the PlayStation 5, a system thats also currently on sale for $400 together with Astro-Bot. Sure, the Switch 2 is vastly superior to the original Switch, but it likely doesnt have PS5-level hardware. The price jump is also surprising since the original Switch launched at $300 in 2017. Can you imagine we thought the $350 Switch OLED was too high-priced? Unfortunately, its not 2017. NVIDIA now has mid-range GPUs selling for upwards of $600, the cost of almost every product has gone up, and massive companies like Nintendo are bracing for the potential impact of the Trump administrations long-threatened tariffs. A $450 Switch 2 is expensive, Im not denying that. But in the current economic landscape, I would hesitate to call it too expensive. Nintendo Consider this: The Switch 2 is just $50 more than the cheapest Steam Deck, a portable PC gaming handheld with significantly slower hardware, a smaller and lower quality (7-inch, 1280 by 800, 60Hz) screen, and a much bulkier frame. The Switch 2, meanwhile, is just as thin as the original model, it has a 7.9-inch 1080p screen that can run up to 120fps with HDR, and its powerful enough to play games at up to 4K/60fps while docked. Based on the games weve seen so far, the Switch 2 seems surprisingly powerful for its size. The Switch 2 also improves on its controls with the Joy-Con 2, which now magnetically attach to the consoles, feature larger analog sticks and can also work as mice across a variety of services. You wont be removing the Steam Decks controls without the use of a small saw. And Ive yet to see a handheld PC maker deliver removable controls that are as comfortable and easy to use as the original Switch (that means you, Lenovo). Nintendos original Joy-Con were far from perfect, but they did the job, and Id wager the company has learned enough to make the Joy-Con 2f even better. Nintendo And while you can technically dock other PC gaming handhelds, they wont see the performance upgrade Nintendo is claiming with the Switch 2. The company says its new console can reach up to 4K/60fps for some titles, thanks to an additional fan in the dock. We dont know exactly whats powering the Switch 2 yet, so Nintendo could be drastically overselling its capabilities. But given how seamless docking worked on the first Switch (where it also delivered a bit of a performance upgrade, sans an additional fan), its also something I think Nintendo has optimized more than PC companies, who are only just now dipping their toes into portable gaming. Maybe Im just trying to justify my own purchases (I just realized Ill probably need a second Switch 2 for my kid), but I just cant get too angry about a $450 Switch 2. If we see many more $80 games like Mario Kart World, though, we should absolutely riot in the streets.This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/is-the-450-nintendo-switch-2-too-expensive-195750206.html?src=rss
Category:
Marketing and Advertising
The Nintendo Switch 2 had its big debut on Wednesday, and the new console looks to be a sizable, if mostly straightforward, upgrade over its mega-popular predecessor. Tucked between the new Donkey Kong and (pricier) Mario Kart games, mouse mode and overhauled party chat features, though, was another significant update: The device supports faster microSD Express cards. This may not be the sexiest feature, but it should bring quicker load times and generally improved storage performance to the upcoming handheld. The company briefly showed new 256GB cards from Samsung and SanDisk during its presentation, complete with Mario logos printed on. However, the news came with a major caveat: The console is only compatible with microSD Express. The cards most people use today which are based on the older UHS-I bus interface will only work for loading videos and screenshots from an original Switch, not playing games, according to Nintendos support site. Nintendo says this restriction is necessary to preserve the Switch 2s performance upgrades, and its worth noting that the console itself comes with a much more generous 256GB of space by default. But if you ever need to expand the devices storage, this change will likely make doing so cost extra, while drastically shrinking the options you have to choose from. Unlike traditional UHS-I cards, a microSD Express card like the SanDisk model on the right comes with a second row of pins on the back. Jeff Dunn for Engadget What are microSD Express cards? SD Express is a relatively recent but seldom-used standard that lets SD cards take advantage of the NVMe protocol and PCIe interface, which is the underlying tech used by SSDs. A microSD Express card has a second row of pins on its back and can utilize a single lanes worth of PCIe bandwidth. As a result, it can produce dramatically faster read and write speeds than its UHS-I counterparts. Whereas the latter advertise sequential transfer rates up to 104 megabytes per second (MB/s), microSD Express cards have a theoretical maximum of 985 MB/s. Thats far behind the NVMe SSDs used by the PlayStation 5 and Xbox Series X, but in theory, it makes Express cards faster than some older SATA-based SSDs when it comes to loading game levels, retrieving saves or copying games to the external storage. Its worth noting that many UHS-I microSD cards can exceed the 104 MB/s limit with proprietary card readers, but they still fall well short of microSD Express levels even with those. The same goes for speedier UHS-II cards, which are mostly used by professional types with select cameras and PCs and max out at 312 MB/s. (Theres also a UHS-III interface, but nobody uses it. Getting all of this?) Prior to Wednesday, the only reliably available microSD Express card we could find was this model from SanDisk. We recently tested it for our microSD card buying guide, and the upgrade was pretty dramatic. In the synthetic benchmark CrystalDiskMark, the SanDisk card achieved sequential reads up to 899.12 MB/s and sequential writes up to 650.41 MB/s. For comparison, the absolute fastest UHS-I card weve tested (Lexars Professional Silver Plus) topped out at 209.25 MB/s for reads and 193.93 MB/s for writes so, three to four times slower. In one of our real-world tests, the SanDisk Express card took an average of 20 seconds to move a 12GB foder containing various file types and subfolders to a PC and 52 seconds to write the folder back to the card. The Lexar card averaged 67 and 76 seconds, respectively. The gulf in random speeds which measure how quickly a card can read and write small bits of data scattered throughout a device and tend to be particularly important for gaming was similarly large, and in some benchmarks even greater. SanDisk's microSD Express card is one of the (very) few options you can actually buy today. Jeff Dunn for Engadget Nintendo has not provided any official transfer speed ratings for the new console just yet, but all of this suggests that the Switch 2s storage should be much faster than before, even if its not on par with the speeds of a PS5 or Xbox Series X. Its also possible that, like those other consoles, the Switch 2 has hardware dedicated to decompressing files, which could make the real-world improvements over the original Switchs storage performance even greater. (Weve reached out to Nintendo and will update this post if we receive any further details.) The original SD Express standard was released in 2018, but the tech has mostly gone nowhere in the years since. Theres been the SanDisk card noted above, a full-size SD card from ADATA and not much else. Previously, Samsung and Lexar announced microSD Express cards that wound up missing their original release windows though Samsungs card may just be the same one unveiled today, and Lexar did release a new Play Pro microSD Express card on Wednesday. Host devices that support the standard, which are required to even see any improved speeds, have been highly uncommon over the same time frame. (If you put a microSD Express card in a device that doesnt support the underlying tech, such as the original Switch, itll be limited to standard UHS-I speeds.) And while compatible card readers can deliver the faster transfer rates on certain PCs, they arent cheap, so at that point most people have been better off buying a faster external SSD. The SD Association pointed us to a LinkedIn page (!) with other compatible devices when reached for comment, but the pickings are still slim, and very few of those support microSD Express cards specifically. The Switch 2 is by far the highest-profile device to embrace the standard, so it could be the thing that finally takes these cards from cool idea to useful niche. The Samsung and SanDisk microSD Express cards Nintendo quickly teased during its Switch 2 unveiling on Wednesday. Nintendo Questions of price and heat That said, there are multiple reasons why SD Express has failed to take off before this week, and it remains to be seen whether the Switch 2 will truly fix them. First and foremost is price. Weve reached out to SanDisk and Samsung for confirmation, but for now wedont know how much the microSD Express cards that Nintendo has teased will cost. If the couple other Express models available today are any indication, though, theyre likely to be much more expensive than the conventional cards you may have bought for the previous Switch. SanDisks Express card, for instance, costs $45 for a 128GB model and $60 for the 256GB version. The 256GB Lexar Play Pro is $10 cheaper, but its 512GB and 1TB versions cost a whopping $100 and $200, respectively. For reference, Samsungs Pro Plus another UHS-I card we recommend in our buying guide costs $17 for 128GB, $23 for 256GB, $38 for 512GB and $80 for 1TB as of this writing. Thats a huge difference. Whats more, the Play Pro is the only purchasable microSD Express card weve seen thus far that even supports capacities greater than 256GB. Nintendo says the console can support up to 2TB of external storage, but no Express card with that capacity appears to exist yet. The Switch 2 will be one of the first mainstream devices to truly push SD Express in earnest, so wed expect itll drive prices down and increase competition over time. But how quickly, and by how much, remains up in the air. Nintendo The other concern relates to thermal management. MicroSD Express cards can pump out significantly faster transfer speeds, but theyre still working with tiny little frames that dont leave much room to dissipate heat. When we tested SanDisks microSD Express model for our guide, we noticed that it slowed down under longer, more sustained loads not enough to fall behind than UHS-I cards, but still below its peak by a few hundred MB/s. The SD Express spec does have mechanisms for keeping heat in check, and manufacturers like SanDisk advertise similar protections. Nintendo presumably has come up with ways to further avoid severe throttling with the Switch 2. (We already know that the new dock comes with a cooling fan built in, for instance.) But itll be something to keep an eye on once we can move large game files around the device. In a developer Q&A posted to Nintendos website on Wednesday, Switch 2 producer Kouichi Kawamoto notes that the move to microSD Express will help the consoles performance hold up better in the long-term. With the new Mario Kart World, for instance, he says the faster transfer speeds will help make far-off destinations in the games open world visible faster. He also notes that Switch 2 games will have larger file sizes, but that he doubt[s] most people will need a microSD Express card immediately after buying the system thanks to the Switch 2s larger built-in capacity. Hopefully thats the case. Itd be unfair to call this a PlayStation Vita situation, as that portable console relied solely on proprietary memory cards, and the Switch 2 will support options from several third-party manufacturers. But as it stands now, storage upgrades for the new console look like theyll be much pricier and more limited to start. And just how much of an advantage the new tech provides is something we wont know until the console arrives in June. This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/the-nintendo-switch-2-promises-major-storage-upgrades-but-itll-cost-you-193758964.html?src=rss
Category:
Marketing and Advertising
All news |
||||||||||||||||||
|