Xorte logo

News Markets Groups

USA | Europe | Asia | World| Stocks | Commodities



Add a new RSS channel

 
 


Keywords

2024-09-17 23:43:17| Engadget

The internet is so core to how modern life operates that it's easy to forget how much of the technology that went into building the world wide web has patent protections. And some of those patents are still being enforced today. Zynga may be learning that the hard way, as a court ruled last week that the gaming company infringed on IBM patents dating back to the pre-internet telecom platform Prodigy from the 1980s. As a result, Zynga could be facing damages of $44.9 million. IBM's "Method for presenting advertising in an interactive service" patent from 1993 accounts for $40 million of the recommended damages. For anyone still playing the once-ubiquitous Zynga games, this decision shouldn't interrupt your game time. The company said in an SEC filing that it would not have to modify or end operation of its games as a result of the court decision. Intriguingly, not every game in the Zynga catalog was found to be infringing on the patents. For instance, Crosswords with Friends was deemed an offender, but none of the Words With Friends titles were. A representative from Take-Two told Ars Technica that the company would appeal the ruling. IBM has a long legacy of collecting intellectual property rights. Zynga, which was acquired by Take-Two Interactive in 2022, isn't its first target for potentially infringing on these Prodigy patents, and it's likely not the last. The computer company has had many online businesses in its crosshairs over the years, from the long-time giants (like Amazon and X, formerly Twitter) to the flashes in the pan (like Groupon). But some defendants, like pet retail platform Chewy, have successfully fended off IBM's legal charges.This article originally appeared on Engadget at https://www.engadget.com/big-tech/zynga-says-it-will-fight-45-million-fine-for-infringing-decades-old-ibm-patents-214316611.html?src=rss


Category: Marketing and Advertising

 

Latest from this category

19.11Soccer league unveils blueprint for stadiums built around women, not men
18.11Retailers Black Friday codes appear when baking sheets hit the oven
18.11LinkedIns Advertising Business Is Surging
18.11How to Make Your Social Media Strategy Feel Organic [Infographic]
18.11How to Make Content Experimentation an Always-On, Low-Lift Part of Your Workflow
17.11Pumpkin introduces AI tool to forecast pet health costs before they hit
14.11AI Update, November 14, 2025: AI News and Views From the Past Week
14.11ARTIS becomes the worlds first dark sky zoo, restoring darkness in a light-flooded city
Marketing and Advertising »

All news

19.11Time taken to bring shoplifters to justice is 'unacceptable', retailers tell BBC
19.11Larry Summers resigns from OpenAI board after Epstein emails made public
19.11XRP price keeps falling as digital tokens struggle to regain ground. Whats happening with crypto?
19.11The age of intelligent real estate
19.11Sketch. AI Prompt. Runway.
19.11Targets bad year continues: Sales decline and stock slips as high-stakes holiday shopping season arrives
19.11Good for mortgages, bad for the food shop - how inflation dip affects you
19.11Good for mortgages, bad for the food shop - how inflation dip affects you
More »
Privacy policy . Copyright . Contact form .