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If you ask me, there's way too many little things we each have to keep track of daily. There's our phones, keys, wallets the list goes on and its hard to keep them all secure. So, it's nice when there's a sale on Bluetooth trackers that can do the hard work for you. Right now, you can get the Chipolo One Point Bluetooth tracker for just $15, down from $26 a 42 percent discount. The Chipolo One is our pick as the best bluetooth tracker for 2025. This model is available only for Android users and works with Google's Find My Device network. The tracker's battery life should last for a year and is water-resistant. Plus, it rings really loud, so you don't have to worry about hearing it over a little noise. Unlike Apple's AirTag, it also offers a hole for easily attaching it to your keys. The Chipolo Card Point is also on sale, dropping to $24 from $35 a 31 percent discount. It's a great bluetooth tracker for flat items like your wallet, passport holder or a purse. It also works with Google's Find My Device network and has the same perks like water-resistance and a helpfully loud ring. Follow @EngadgetDeals on X for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/our-favorite-bluetooth-tracker-for-android-is-on-sale-for-42-percent-off-144753404.html?src=rss
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Marketing and Advertising
Lego has a long history in the video games sector between licensed titles that feature digital brick versions of iconic movie characters and physical sets like the new Mario Kart one. But after decades of third-party studios making games with the Lego name on them, the company is taking more of a hands-on approach. We can definitely say as long as were under the Lego brand we can cover experiences for kids of all ages, digital or physical, Lego CEO Niels Christiansen told the Financial Times. To that end, an in-house game development division "is something were building up." Per the publication, Lego plowed hundreds of millions of dollars into tripling its number of software developers to more than 1,800. We have made quite a few investments in the future Id almost rather overinvest. Thats the benefit of being family-owned and long term, Christiansen said. It's unclear if Lego plans to stop working with external developers. That would be a risky move considering the equity that Lego games made by third-party studios have accumulated over the last couple of decades, given the likes of Lego Indiana Jones: The Original Adventures and the terrific Lego Star Wars: The Skywalker Saga. There have been a string of non-licensed games that have been good-to-great as well for instance, I enjoyed Lego 2K Drive for the most part. Meanwhile, Lego Fortnite (bolstered by the main game's enormous popularity) has pulled in 87 million players. Making video games is tough and Lego's game development team will have to nail the right mix of fun gameplay and the brand's trademark humor. Still, Lego can afford to take a swing at this point. The company outsourced things like game development and its theme parks while it was on the brink of bankruptcy two decades ago, but its core toy business has rebounded significantly. Lego reported on Tuesday that its revenue grew by 13 percent in 2024 to DKK 74.3 billion ($10.9 billion) nearly double what it pulled in five years previously while its operating profit jumped up by 10 per cent to DKK 18.7 billion ($2.7 billion). Along with building up its gaming business, the company has bought back its Legoland theme parks as it again tries to diversify beyond its physical brick business.This article originally appeared on Engadget at https://www.engadget.com/gaming/lego-is-building-an-in-house-video-game-development-team-143230592.html?src=rss
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Marketing and Advertising
Which messaging tones and themes in B2B prospecting emails are associated with higher lead rates? To find out, researchers analyzed more than 97.9 million B2B prospecting emails and surveyed 400 B2B buyers. Read the full article at MarketingProfs
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Marketing and Advertising
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