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Most SMB owners say customer acquisition was the biggest marketing challenge they faced in their first year of operating their business, according to recent research from Constant Contact and Ascend2. Read the full article at MarketingProfs
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Marketing and Advertising
Nintendo is today laying out the goodies for the Switch 2, which includes the third-party titles available at launch. The roster may be small, but it includes a number of notable titles from the current generation, trimmed and polished to work on the new hardware. That includes Cyberpunk: 2077, Elden Ring: Tarnished Edition, Street Fighter 6, Hitman: World of Assassination and Split Fiction. EA has also committed to putting whatever the hell we pretend to call FIFA these days EA Sports FC as well as this years Madden. Theres also a Bravely Default: Flying Fairy HD remaster and Yakuza 0: Directors Cut plus a tweaked version of Hogwarts: Legacy. Fortnite will also be available on the console on release day. The breadth and depth of titles available on day one is testament both to the fact there are plenty of good titles in the air right now, and that the Switch 2 must be fairly easy for developers to work with. This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/cyberpunk-2077-and-split-fiction-are-third-party-launch-titles-for-nintendo-switch-2-135648661.html?src=rss
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Marketing and Advertising
We finally have all the answers about the Nintendo Switch 2, including its games. The company used its Switch 2 Nintendo Direct to announce Mario Kart World, the latest iteration in the series, and one that is all about off-roading. That's right, Mario Kart World will allow you to "drive virtually everywhere." That means you can grind down railings, jump off walls and even drive off the race track. You can also enter a mode called Free Roam which let's you simply drive around and enjoy the scenery with friends. Cue me as my forever choice Yoshi excitedly driving across the globe. Unsurprisingly, with a name like Mario Kart World, the courses will take place in regions around a contiguous game world. You'll also get a bit more of an immersive experience as Nintendo is going to change things up based on the time of day and the weather. When it comes to a four-race Grand Prix, Nintendo is even having you do the legwork and drive between the courses. How you do along the way will impact your standing in the competition. There's also a new mode called Knockout Tour, which takes you from one end of the globe to another but with elimination checkpoints along the way. You must be above the place listed on the screen, say eighth for example, or you'll get kicked out of the race. Oh and did we mention there's now 24 drivers, upping the competition? A new Mario Kart game for the Switch 2 isn't exactly a surprise. We got a first look at a potential Mario Kart game back in January, when Nintendo released a first-look at the Switch 2. While the gaming company didn't say anything specific about Mario Kart World, it did show a snippet of play on the device. You can watch that original preview here it starts at about 1:40 in the video. Mario Kart World will exclusively be available for the new Nintendo Switch 2. Both the game and the device will arrive on June 5, but Nintendo will announce more information about Mario Kart World during another Nintendo Direct on April 17.This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/mario-kart-world-features-24-player-races-off-roading-and-sick-grinds-134117381.html?src=rss
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Marketing and Advertising
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