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2025-03-20 15:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

What are the top drivers of marketing vitality--success against key performance indicators--in 2025? To find out, researchers analyzed data from a wide range of third-party sources. Read the full article at MarketingProfs


Category: Marketing and Advertising

 

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2025-03-20 14:30:30| Engadget

If youre looking to boost the Wi-Fi coverage in your home without spending too much, the Amazon Spring Sale has you covered. The TP-Link Deco mesh Wi-Fi system is $120 off as part of the Big Spring Sale. While not a record-low, it's close to it and a great deal considering how expensive mesh Wi-Fi systems can be. The Deco XE75 Pro comes with three nodes (or satellites) offering coverage up to 7,200 square feet, which is especially beneficial for large family homes or home office setups. Each node has one 2.5 Gbps and two Gigabit ports which offer a stable and reliable wired connection for devices such as your PC, laptop and game consoles. Thanks to AI-driven mesh technology, your mesh Wi-Fi system uses the same user name and password, meaning you can move from room to room switching nodes in the background and on the fly for an uninterrupted wireless connection. If youve never used a mesh Wi-Fi system (or have limited experience with them), setup is fairly simple using the Deco app. Youll have access to three wireless network bands as well: 6 GHz (2402 Mbps), 5 GHz (2402 Mbps) and 2.4 GHz (574 Mbps). We ranked the Deco XE75 Pro best mesh Wi-Fi system for most in our best mesh Wi-Fi system buying guide because of its excellent performance, comprehensive coverage and user-friendliness. This three-pack gives you everything you need (and arguably more than you need) to enjoy fast and reliable whole-home coverage. You can set up a separate guest Wi-Fi network, meaning your friends and family can easily join your Wi-Fi without having to grant them access to your devices or data. Although the app could do with a bit of polish in places, it does support voice commands via Alexa, so you can conveniently turn your guest Wi-Fi on or off with voice commands. TP-Links HomeShield is built into the Deco XE75 Pro, which gives you access to a suite of customizable security features. You can set parental controls to block specific websites, strengthen your network security, or program no internet bedtimes for your kids. With this deal, you get a lot of bang for your buck, future-proofing your home Wi-Fi at a fraction of the usual cost.This article originally appeared on Engadget at https://www.engadget.com/deals/get-120-off-our-favorite-mesh-wi-fi-system-with-this-amazon-spring-sale-deal-133030064.html?src=rss


Category: Marketing and Advertising

 

2025-03-20 14:00:54| Engadget

Discord is officially launching Quest ads on mobile and will start showing users videos in exchange for rewards starting in June 2025. The messaging service has been testing its advertising experience called "Quests" on mobile for a while now after they were officially launched on desktop a year ago. But next month, video Quests will become widely available on its mobile application. Discord frames the experience as as "a way for players to discover games and new content while earning rewards for playing, streaming, or watching videos."  For advertisers, though, it's a way to get people to watch their trailers for new games, as well as video announcements for things like DLC drops. Some Quests even ask users to stream games to unlock rewards, potentially gaining advertisers new players for their titles. Discord says companies have used the format for advertising campaigns for some of the most recognizable video game franchises out there, including Diablo, Street Fighter, World of Warcraft and Genshin Impact. Other non-video game companies have also used the format, so you can expect movie trailers and other kinds of video announcements, as well. Max, for instance, made users watch a trailer of Dune: Prophecy before it premiered. Like on desktop, users will get a notification when a Quest is available, and they can choose to accept it to perform the task that it requires.  This article originally appeared on Engadget at https://www.engadget.com/apps/the-discord-app-is-getting-video-ads-in-june-130054000.html?src=rss


Category: Marketing and Advertising

 

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