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Samsung device owners will start getting notifications to install One UI 7 on April 7. The company will roll out its new interface gradually, starting with the Galaxy S24 series, Galaxy Z Fold 6 and Z Flip 6 devices before making it available on its other smartphones and tablets. Samsung says the new interface was built specifically for AI and will help users interact with their devices more naturally. The new Now Bar will provide users with real-time updates on the lock screen, such as what song is playing on their earbuds, without having to unlock their phones or tablets. One UI 7 comes with a number of Galaxy AI features, including AI Select that lets users interact with parts of their screen. It will allow them to copy text by drawing a circle on an element on the screen or to easily create a GIF of a video they're watching. There's Writing Assist that can automatically summarize or format text the user highlights and Drawing Assist the creates illustrations based on text prompts, rough sketches or images. Audio Eraser will make it easier to isolate sounds and remove unwanted noise from videos. In addition to AI features, the One UI 7 comes with a bunch of security features, including a theft protection tool called Identity Check. It will force the user to prove their identity if their PIN gets compromised. In settings, users will also be able to block USB connections to prevent access through the USB port while the device is locked, except for battery charging. This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/samsungs-one-ui-7-is-arriving-on-april-7-123004993.html?src=rss
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Marketing and Advertising
Heineken has launched a worldwide search for someone named McLoughlin to take the reins of a family pub on Ireland's remote Achill Island. Current owner Josie McLoughlin, the fourth generation to run the establishment, faces a common dilemma in rural Ireland no family successor. The campaign transforms this private business challenge into a global treasure hunt, with billboards appearing in cities with large Irish diaspora populations, from New York to Sydney.The initiative taps into powerful currents of cultural identity and belonging at a time when many professionals are reconsidering their career paths. As automation and AI reshape white-collar industries, the romanticism of owning a community cornerstone in a picturesque setting offers an alluring alternative. Beyond merely preserving a business, Heineken's "For the Love of Pubs" campaign recognizes how these establishments serve their communities.At its core, the campaign acknowledges the critical role physical gathering spaces play in combating social isolation. With McLoughlin's Bar serving as both a social hub and cultural landmark for generations, Heineken positions itself as a defender of increasingly endangered third places. By offering the selected McLoughlin a comprehensive succession package, including mentorship and investment guidance, the brand demonstrates an understanding that preserving such spaces requires more than nostalgia it demands practical support for their long-term viability.
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Marketing and Advertising
InteraXon, the makers of the Muse wearable EEG, believe its made a big leap in scanning your brains health. It is launching the Muse S Athena, its fourth-generation device which adds a Functional Near-Infrared Spectroscopy (fNIRS) sensor. fNIRS is designed to track how much oxygen is in your brain, the levels of which vary depending on its activity. The company claims the sensor offers you the equivalent of a VO2 Max reading, but for your brain, aiding you on your journey to become mentally swole. If youre unfamiliar, Muse has produced three wearable electroencephalogram (EEG) devices over the last decade. Put it on your forehead, close your eyes and, for instance, youll get audio feedback depending on what brainwaves your mind is pumping out. Its useful for people who are learning meditation, since youll get the sound of birds chirping when your mental state is relaxed. The app offers targeted programs to help improve your relaxation, combat stress, improve focus and even keep an eye on how well youre sleeping. Daniel Cooper for Engadget The Muse S Athena uses the same hardware-and-headband combination from the Muse S, which lets you wear it to sleep. Naturally, the biggest advancement here is the fNIRS sensor, paired with both the EEG and the companys AI-driven foundational brain model. With it, youll get feedback on how much oxygen is flowing to your brain a metric of how much mental effort youre making at any given time. During meditation and relaxation exercises, you want that figure quite low, and when youre trying to build up your focus and concentration, you want it to climb northward. Naturally, when worn to bed, youll get a record of your sleep stages, including how deep your sleep is. The company also promises that, if you use their audio cues to trigger sleep, youll also be able to use them to drift back to sleep if you wake up in the middle of the night. This is also the first Muse headband that can be used with the wearers eyes open, opening the door to a number of brain-training exercises. Its hoped the hardware, combined with the skill games inside the app, will help improve peoples mental resilience. Not to mention, of course, helping older adults stave off cognitive decline by offering a chance to strengthen focus. The Muse S Athena is available to order today from the Muse website, priced at $474.99 in the US and $574.99 in Canada.This article originally appeared on Engadget at https://www.engadget.com/wearables/muses-new-wearable-eeg-knows-how-hard-youre-thinking-120041154.html?src=rss
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Marketing and Advertising
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