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Catch up on select AI news and developments from the past week or so. Stay in the know. Read the full article at MarketingProfs
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Marketing and Advertising
Every year, Publicis Groupe Japans Sustainable Development Goals committee holds a public competition to raise awareness about environmental challenges. This years contest, The Trash Bento Challenge, aimed to inspire public action against microplastic contamination.
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Marketing and Advertising
Bluesky has rolled out an update that fixes one important issue that could lead to impersonation on the decentralized social network. Now, when you verify your identity on the platform with your own domain, Bluesky will no longer free up your old .bsky.social username. In the past, going through the authentication process will make your original .bsky.social name available again, which means you'll have to sign up again to secure your old handle if you don't want impersonators to scoop it up. The social network has been trying to fix its verification issues, which became a significant problem after the service welcomed an influx of new users in recent months. A third-party entity from Cornell Tech who analyzed the app's userbase previously found that 44 percent of Bluesky's 100 most-followed accounts have a doppelganger. As a response, Bluesky adopted a more aggressive impersonation policy and required parody, satire or fan accounts to label themselves as such in both their handles and their bio in late November. It also explicitly prohibited identity churning, in which users would start off as impersonators to gain followers and then switch their identity later to avoid enforcement action. In addition to reserving your old handle, the updated Bluesky app adds a "Mentions" tab in notifications, making it much easier to find replies to your posts. As The Verge notes, it also has a new button that lets you choose how replies show up, so you can choose to see them in a linear order or in threaded discussions. This article originally appeared on Engadget at https://www.engadget.com/social-media/blueskys-latest-update-addresses-an-important-verification-problem-140055367.html?src=rss
Category:
Marketing and Advertising
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